WorldCat Identities

Hestad, Monika

Works: 2 works in 14 publications in 2 languages and 187 library holdings
Classifications: HF5415.1255, 658.827
Publication Timeline
Publications about  Monika Hestad Publications about Monika Hestad
Publications by  Monika Hestad Publications by Monika Hestad
Most widely held works by Monika Hestad
Branding and Product Design An Integrated Perspective by Monika Hestad ( )
10 editions published in 2013 in English and held by 183 WorldCat member libraries worldwide
Branding and design are moving closer together. Despite the strong link between famous brands and the products sold under their name, there is still a gap in understanding the relationship between product design and brand-building - Monika Hestad plugs that gap.Branding and Product Design examines how winning brands appear to be more creative and authentic than less successful ones. The book provides tools to help understand the role of products in building a brand and guidelines for how to bring branding and product design processes together. There are case studies based on the author's resea
Den kommersielle formen : merkevarekonteksten som utfordring for industridesignernes behandling av form by Monika Hestad ( Book )
4 editions published in 2008 in Norwegian and held by 4 WorldCat member libraries worldwide
Audience Level
Audience Level
  Kids General Special  
Audience level: 0.64 (from 0.63 for Branding a ... to 1.00 for Den kommer ...)
Alternative Names
Hestad, M
English (10)
Norwegian (4)