WorldCat Identities

Iansiti, Marco 1961-

Works: 68 works in 123 publications in 4 languages and 1,480 library holdings
Genres: Case studies 
Roles: Author, Thesis advisor
Classifications: HD30.28, 658.4
Publication Timeline
Most widely held works by Marco Iansiti
The keystone advantage : what the new dynamics of business ecosystems mean for strategy, innovation, and sustainability by Marco Iansiti( Book )

16 editions published between 2004 and 2007 in 3 languages and held by 491 WorldCat member libraries worldwide

Technology integration : making critical choices in a dynamic world by Marco Iansiti( Book )

12 editions published between 1997 and 1999 in English and Undetermined and held by 425 WorldCat member libraries worldwide

The result of a six-year study of more than fifty companies - including major players like Intel, IBM, Microsoft, Netscape, Silicon Graphics, Sun Microsystems, and Toshiba - in the software and computer industries, this book vividly illustrates the scope and complexity of high-tech new product development and the challenges of translating the knowledge generated by research into real - and competitive - products
One strategy : organization, planning, and decision making by Steven Sinofsky( Book )

7 editions published between 2009 and 2013 in English and held by 209 WorldCat member libraries worldwide

Learn from the concepts, capabilities, processes, and behaviors that aligned around one strategy with the hard-won, first-person wisdom found in One Strategy. Challenging traditional views of strategy and operational execution, this book-written by Microsoft executive Steven Sinofsky with Harvard Business School professor Marco Iansiti-describes how you can drive innovation by connecting the potential of strategic opportunities to the impact of operational execution.: Lessons from the unique combination of real-world experience managing a large scale organization with academic research in stra
New product development by Paul S Adler( Book )

5 editions published between 1999 and 2003 in English and Chinese and held by 77 WorldCat member libraries worldwide

This collection introduces managers to the essentials of new product development, from market research to launch. As part of the Business Fundamentals series, it contains materials used in Harvard Business School's MBA and executive education programs. The collection includes the following items: "Product Development: A Customer-Driven Approach" by Marco Iansiti and Thomas J. Kosnik, "Note on Lead User Research" by Stefan Thomke, "New Product Commercialization: Common Mistakes" by V. Kasturi Rangan, "Getting the Most Out of Your Product Development Process" by Paul S. Adler, Avi Mandelbaum, Vien Nguyen, and Elizabeth Schwerer, and "Living on Internet Time: Product Development at Netscape, Yahoo!, NetDynamics, and Microsoft" by Marco Iansiti. (A Discussion Leader's Guide containing exercises and discussion questions is available to qualified instructors.)
Developing products on "Internet time" : the anatomy of a flexible development process by Marco Iansiti( Book )

5 editions published between 1996 and 2000 in English and held by 5 WorldCat member libraries worldwide

Uncertain and dynamic environments present fundamental challenges to managers of the new product development process. Between successive product generations, significant evolutions can occur in both the customer needs a product must address and the technologies it employs to satisfy these needs. Furthermore, even within a single development project, firms must respond to new information or risk developing a product that is obsolete the day it is launched. This paper examines the characteristics of an effective development process in one such environment -- the internet software industry. Using data on 29 completed development projects we show that in this industry, a more flexible approach to development is associated with better performing products. This approach is characterized by the ability to generate and respond to new information for a longer proportion of a development cycle. It is underpinned by greater investments in architectural design, earlier feedback on product performance from the market, and the use of a development team with extensive product-based experience. Our results further suggest that investments in architectural design must play a dual role in a flexible process; first through the selection of an architecture which maximizes product performance, and second, through the adoption of an architecture which facilitates process flexibility. We provide examples from our field work to support this view
Quantum phenomena in mesoscopic superconducting tunnel junctions by Marco Iansiti( )

2 editions published in 1988 in English and held by 3 WorldCat member libraries worldwide

We report a low temperature study of very small superconducting tunnel junctions. The samples were fabricated by using electron-beam lithography and thermal evaporation in single-junction, double-junction and eleven-junction- array configurations. The junctions had normal resistances between 0.5 and 140 kilo-ohms and areas between 0.1 and 0.02 sq micron. We measured the current- voltage characteristics of the devices at low temperatures (20 mk -4 K), using a dilution refrigerator. In general, the devices had a large single electron charging energy E(c) is identical to sq e /2c of order 1 K. By varying the ratio of Ec to the Josephson coupling energy E(j), we studied the crossover between the conventional Josephson regime, in which E(j)>>E(c), and the Coulomb blockade regime, in which charging effects are dominant. For comparable charging and Josephson energies the I-V curve is resistive at all currents, and exhibits a novel low-voltage resistance R(o) at currents less than the critical current Ic. (RH)
Intellectual property, architecture, and the management of technological transitions : evidence from Microsoft Corporation by Marco Iansiti( Book )

3 editions published between 2002 and 2006 in English and held by 3 WorldCat member libraries worldwide

Many studies highlight the challenges facing incumbent firms in responding effectively to major technological transitions. While some authors argue that these challenges can be overcome by firms possessing what have been called "dynamic capabilities," little work has described in detail the critical resources that these capabilities leverage, or the processes through which these resources accumulate and evolve. This paper explores these issues through an in-depth exploratory case study of one firm that has demonstrated consistently strong performance in an industry that is highly dynamic and uncertain
Gong ying by Marco Iansiti( Book )

2 editions published in 2006 in Chinese and held by 3 WorldCat member libraries worldwide

Ben shu zuo zhe cong shang ye wang luo de yun xing fang shi ji qi dui qi ye zhan lüe zhi ding,Chuang xin he yun ying guan li de yu yi deng fang mian wei zhong duo xing ye(cong 14 shi ji de fang zhi pin xing ye dao dang jin de ruan jian xing ye)Zhong de qi ye qing xi di chan shu le qi ying zun xun de zui jia shang ye zhan lüe
Symposium : the end of the "Microsoft" antitrust case?( )

1 edition published in 2009 in English and held by 3 WorldCat member libraries worldwide

New product development : second edition( Book )

1 edition published in 2002 in English and held by 3 WorldCat member libraries worldwide

Experience, experimentation, and the accumulation of knowledge : the evolution of R & D in the semiconductor industry by Jonathan West( Book )

1 edition published in 2000 in English and held by 2 WorldCat member libraries worldwide

This paper examines the organizational capabilities supporting generation and retention of knowledge, and their relationship to R & D performance. It focuses on two mechanisms: retention of knowledge through experience, and generation of knowledge through experimentation. It argues that although both support performance, they do so in different ways. The capacity to generate knowledge by conducting a diverse variety of experiments should be particularly important in turbulent environments. The paper investigates these claims with detailed evidence from the semiconductor industry. This evidence describes the nature of knowledge-creation and knowledge-retention mechanisms in some detail, 'measures' their extent, and shows that these measures are indeed associated with performance. It then shows that one group of firms augmented these capabilities over time, achieving striking improvements. These improvements were associated with a shift in the organization of process-technology development, which increased the breadth of the search process through expanded experimentation capacity. The evolution of practice at one firm (Intel Corporation) is explored at greater length, providing a qualitative perspective on how the shift occurred
The new operational dynamics of business ecosystems : implications for policy, operations and technology strategy by Marco Iansiti( Book )

2 editions published in 2002 in English and held by 2 WorldCat member libraries worldwide

In this paper, we introduce a framework for understanding the implications for the management of innovation and operations in business ecosystems. We draw heavily from the fields of complexity theory and especially evolutionary biology, which provide a motivating framework and a source of inspiration for understanding the behavior of large, loosely-connected networks
External integration in product development by Takahiro Fujimoto( Book )

3 editions published in 1991 in English and held by 2 WorldCat member libraries worldwide

Kīsutōn senryaku : Inobēshon o jizokusaseru bijinesu ekoshisutemu( Book )

2 editions published in 2007 in Japanese and held by 2 WorldCat member libraries worldwide

Technology integration: turning great research into great products by Marco Iansiti( Book )

2 editions published in 1997 in English and held by 2 WorldCat member libraries worldwide

How the incumbent can win : managing technological transitions in the semiconductor industry by Marco Iansiti( Book )

1 edition published in 1999 in English and held by 2 WorldCat member libraries worldwide

This paper reports on an empirical study of the management of technological transitions. It focuses on project-level mechanisms for the generation of knowledge through experimentation and for its accumulation through individual experience. It proposes a model that links these mechanisms to effectiveness in the management of revolutionary and evolutionary development approaches. This argument is tested with data describing projects conducted by all major competitors in the semiconductor industry. Each project was aimed at a technological transition, defined as the introduction of a major new generation of process technology. The analysis shows substantial differences among competitors in the approach taken (i.e., evolutionary vs. revolutionary) and results achieved. Additionally, it shows that individual organizations can migrate, over time, from evolution to revolution and vice versa. The analysis further indicates that accumulating experience and generating knowledge through experimentation are significantly associated with project performance. While product performance improvement through revolution is associated with research experience and with parallel experimentation capacity, improvement through evolution is associated with project experience and minimum experimental iteration time
Why IT matters in midsized firms by Marco Iansiti( Book )

2 editions published between 2005 and 2006 in English and held by 2 WorldCat member libraries worldwide

There is considerable confusion among academics and practitioners over how (or if) information technology (IT) impacts corporate performance. Can a typical company benefit from a focus on information technology to differentiate itself from competitors and achieve important business objectives? Our research has found this is indeed the case, but that the answer is not found in a simple measure of the dollars invested in IT. In our study we wanted to focus on what IT actually does for a business. To accomplish this, we developed an approach that measures the business capabilities IT can enable. Our results show a high correlation between IT capability and profitable business growth. Firms that build high capability IT systems grow faster than firms that do not, and do so while increasing both revenue and profits
Living strategy by Steven Sinofsky( Book )

1 edition published in 2009 in English and held by 2 WorldCat member libraries worldwide

Organizzazione-innovazione più efficace integrando ricerca e sviluppo by Marco Iansiti( )

1 edition published in 1996 in Italian and held by 2 WorldCat member libraries worldwide

The business of free software : enterprise incentives, investment, and motivation in the open source community by Marco Iansiti( Book )

2 editions published in 2006 in English and held by 1 WorldCat member library worldwide

In this paper, we examine the motivations of large information technology ("IT") vendors, to invest in open source software ("OSS"). What drives companies with large, proprietary software portfolios to invest hundreds of millions of dollars in OSS? We approach this question by grouping a sample of OSS projects into clusters and examining vendors' motivations for each cluster. We find one cluster has received almost no investment. Contributions to projects in this cluster are confined to the voluntary effort of the vendors' employees, and vendors are likely altruistically motivated. By contrast, the other cluster has received over 99% of vendor investments. Here, vendors are more likely economically motivated to invest in OSS projects that can serve as a complementary asset to vendors' core, proprietary businesses
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Audience level: 0.49 (from 0.34 for Living str ... to 0.98 for Organizzaz ...)

The keystone advantage : what the new dynamics of business ecosystems mean for strategy, innovation, and sustainability
Alternative Names
Marco Iansiti American business academic

イアンシティ, マルコ

Technology integration : making critical choices in a dynamic worldOne strategy : organization, planning, and decision makingLiving strategy