WorldCat Identities

Solis, Brian

Overview
Works: 44 works in 177 publications in 4 languages and 4,016 library holdings
Roles: Author, Author of introduction, Performer, Other
Publication Timeline
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Most widely held works by Brian Solis
Engage! : the complete guide for brands and businesses to build, cultivate, and measure success in the new web by Brian Solis( Book )

27 editions published between 2010 and 2011 in English and held by 818 WorldCat member libraries worldwide

The ultimate guide to branding and building your business in the era of the Social Web?revised and updated with a Foreword by Ashton Kutcher Engage! thoroughly examines the social media landscape and how to effectively use social media to succeed in business?one network and one tool at a time. It leads you through the detailed and specific steps required for conceptualizing, implementing, managing, and measuring a social media program. The result is the ability to increase visibility, build communities of loyal brand enthusiasts, and increase profits. Covering everything you need to know about social media marketing and the rise of the new social consumer, Engage! shows you how to create effective strategies based on proven examples and earn buy-in from your marketing teams. Even better, you'll learn how to measure success and ROI. Introduces you to the psychology, behavior, and influence of the new social consumer Shows how to define and measure the success of your social media campaigns for the short and long term Features an inspiring Foreword by actor Ashton Kutcher, who has more than 5 million followers on Twitter Revised paperback edition brings the book completely up to date to stay ahead of the lightning fast world of social media Today, no business can afford to ignore the social media revolution. If you're not using social media to reach out to your customers and the people who influence them, who is? "
What's the future of business? : changing the way businesses create experiences by Brian Solis( )

14 editions published in 2013 in English and held by 721 WorldCat member libraries worldwide

"What’s the Future of Business? will galvanize a new movement that aligns the tenets of user experience with the vision of innovative leadership to improve business performance, engagement, and relationships for a new generation of consumerism. It provides an overview of real-world experiences versus "user" experiences in relation to products, services, mobile, social media, and commerce, among others. This book explains why experience is everything and how the future of business will come down to shared experiences."--Publisher description
The end of business as usual : rewire the way you work to succeed in the consumer revolution by Brian Solis( Book )

20 editions published between 2011 and 2014 in 4 languages and held by 506 WorldCat member libraries worldwide

"Today's biggest trends --the mobile web, social media, real-time-- are forcing us to rewire the way we think, act, and run our businesses. They have produced a global culture, shrinking the world one tweet at a time. These new tools have created an ever expanding "Egosystem," in which we all believe our lives deserve 24-hour broadcasts. Now, everyday people are looking to understand what is going on as a result of the social and mobile web. Educators are looking to connect with their students and business leaders are seeking to steer the company toward a new generation of customers. Are we in the age of enlightenment or are we lost in translation? Solis's The End of Business As Usual explores each layer of this complex world from the government to the everyday consumer, defining this social and business upheaval"--
Putting the public back in public relations : how social media is reinventing the aging business of PR by Brian Solis( Book )

21 editions published between 1900 and 2012 in English and held by 492 WorldCat member libraries worldwide

"Forget the "pitch": Yesterday's PR techniques just don't work anymore. That's the bad news. Here's the great news: Social Media and Web 2.0 offer you an unprecedented opportunity to make PR work better than ever before. This book shows how to reinvent PR around two-way conversations, bring the "public" back into public relations and get results that traditional PR people can only dream about. Drawing on their unparalleled experience making Social Media work for business, PR 2.0.com's Brian Solis and industry leader Deirdre Breakenridge show how to transform the way you think, plan, prioritize, and deliver PR services. You'll learn powerful new ways to build the relationships that matter, and reach a new generation of influencers...leverage platforms ranging from Twitter to Facebook...truly embed yourself in the communities that are shaping the future. Best of all, you won't just learn how to add value in the Web 2.0 world: You'll learn how to prove how new, intelligent, and socially rooted PR will transform your organization into a proactive, participatory communication powerhouse that is in touch and informed with its community of stakeholders." "Learn how to add value in the Web 2.0 world and prove that PR is a valuable resource in your organization. Integrate PR 2.0 strategies into traditional outreach to create best practices for communication. Learn to use the new tools of social networking for building relationships, breaking your news, and shaping brands. Written by two top industry experts who are recognized for their thinking and their work in both PR and technology circles."--BOOK JACKET
X : the experience when business meets design by Brian Solis( )

11 editions published between 2014 and 2015 in English and held by 371 WorldCat member libraries worldwide

"Welcome to a new era of business in which your brand is defined by those who experience it. Customer experience is the new marketing and it's also one of the hottest trends in business right now. Also known as CX, executives, strategists, and agencies alike are learning that the digital customer is notably different than the traditional customers before them. Expectations, the technology they use, how and where they make decisions and what it is they value is forcing strategists to rethink and redesign the customer journey for a multiscreen world. While rife with challenges, CX represents a life-saving opportunity for businesses to earn relevance among a new generation of connected customers. But ... what is an experience? Believe it or not, it's more than creative marketing or exceptional customer support. An experience is a physical and emotional connection between brand and customer throughout the relationship lifecycle. An experience is the brand and it is aspirational. An experience is a great product, its packaging and its performance over time. An experience is delightful sales and service. An experience is everything and an experience is intentional by design The reality is that people are going to have an experience. The question is have we actually defined what it is and what it should look like, feel like, and how it enchants our senses and sensibilities? Or do you just leave it to chance? The problem is that experiences today are disjointed simply because everyone has a different answer to what an experience is or should be. And worse, people who lead customer engagement across different touchpoints don't collaborate or communicate today. Without design, experiences are indeed left to coincidence and there's no need, benefit or glory in happenstance. To compete for the future, to earn a competitive advantage and to build relevance into more meaningful and fruitful relationships, takes experience architecture. In his new book X, Brian Solis shares more than the importance of experience; he teaches readers how to design a desired, meaningful and uniform customer experience in every moment of truth. Solis introduces the rise of experience architecture and helps readers shift from a reactive to proactive approach to CX that borrows in a fun and informative way from the art and science of: User Experience (UX) Human-Centered Design Hollywood Storytelling Game Theory Transportation Engineering Storyboarding Apple's approach to experience architecture ... In X, Solis introduces a framework that will help anyone answer the question "What is an experience?" Business, meet design"--
Social media geek-to-geek : practical insights for technology marketers by Rick Jamison( )

3 editions published in 2011 in English and held by 273 WorldCat member libraries worldwide

Engage! : the complete guide for brands and businesses to build, cultivate, and measure success in the new Web, revised And updated by Brian Solis( )

5 editions published in 2011 in English and held by 124 WorldCat member libraries worldwide

The ultimate guide to branding and building your business in the era of the Social Web-revised and updated with a Foreword by Ashton Kutcher Engage! thoroughly examines the social media landscape and how to effectively use social media to succeed in business-one network and one tool at a time. It leads you through the detailed and specific steps required for conceptualizing, implementing, managing, and measuring a social media program. The result is the ability to increase visibility, build communities of loyal brand enthusiasts, and increase profits. Covering everything you need to know about
Seven Success Factors of Social Business Strategy by Charlene Li( )

9 editions published in 2013 in English and held by 110 WorldCat member libraries worldwide

How to align social media with business strategy for real resultsFor years now, businesses have approached social media in an experimental fashion unconnected to real results. There's a reason why the question about ROI is met with such hostility. But it's time for businesses to get serious about social. In this concise e-book, noted authors and disruptive technology analysts Charlene Li and Brian Solis present seven powerful factors for designing and supporting an effective social business strategy. Li and Solis studied how the best companies create measurable value that aligns with overall business objectives and outline how to incorporate these insights into your strategy and planning process. Li and Solis focus their findings and recommendations on how to convince and even rally decision makers at the executive level. Based on interviews with thought leaders, surveys, and extensive research, they show you how to define your social strategy, create alignment across the organization, and use that strategy to support overall business success. Offers actionable best practices for getting the most bang for your social marketing buckExplains seven key success factors for effective social marketing that cover everything from long-term vision and executive support to staffing and technology investmentWritten by Charlene Li, bestselling author of Open Leadership, and Brian Solis, bestselling author of What's the Future of Business, The End of Business as Usual, and Engage
Social Networking for Promoting YOU as a Brand by Brian Solis( )

4 editions published between 1900 and 2010 in English and held by 99 WorldCat member libraries worldwide

This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. You're the brand. Learn how to use social media to promote your brand more effectively than ever before. Thinking of social networks as personal playgrounds will come back to haunt you and your clients. As a marketer, your collective ""brand"" can also impact the brands you might represent. The one thing that connects everything is you. You're on the frontlines for everything related to you-and everything you represent, now and in the future. If you like
What's the future of business : changing the way businesses create experiences by Brian Solis( )

11 editions published between 2013 and 2015 in English and held by 64 WorldCat member libraries worldwide

Rethink your business model to incorporate the power of "user" experiences What's the Future of Business' will galvanize a new movement that aligns the tenets of user experience with the vision of innovative leadership to improve business performance, engagement, and relationships for a new generation of consumerism. It provides an overview of real-world experiences versus "user" experiences in relation to products, services, mobile, social media, and commerce, among others. This audiobook explains why experience is everything and how the future of business will come down to shared experiences. Brian Solis is globally recognized as one of the most prominent thought leaders and published authors in new media, and is the author of Engage! and The End of Business as Usual! Discover how user experience design affects your business, and how you can harness its power for meaningful revenue growth
Now is gone : a primer on new media for executives and entrepreneurs by Geoff Livingston( Book )

2 editions published in 2007 in English and held by 60 WorldCat member libraries worldwide

How to Generate Effective Press Releases for Social Networks by Brian Solis( )

4 editions published in 2010 in English and held by 56 WorldCat member libraries worldwide

This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. Social media releases: what they are, what they aren't, and how to make the most of them. PR's latest ""new shiny object"" is the social media release (SMR). Originally introduced by Todd Defren in response to Tom Foremski's call for the death of press releases, it represents a new socially rooted format that complements traditional and SEO news releases by combining news facts and social assets in one improved, easy-to-digest tool. If you liked this Ele
PR 2.0 in a Web 2.0 World: What Is Public Relations 2.0? by Brian Solis( )

3 editions published in 2010 in English and held by 54 WorldCat member libraries worldwide

Active Storytelling: Using Video News Releases for PR Professionals by Brian Solis( )

3 editions published in 2010 in English and held by 53 WorldCat member libraries worldwide

POWERFUL PR STRATEGIES FOR SUCCESS (COLLECTION) by Deirdre Breakenridge( )

3 editions published in 2012 in English and held by 44 WorldCat member libraries worldwide

The end of business as usual : rewire the way you work to succeed in the consumer revolution by Brian Solis( )

3 editions published in 2012 in English and held by 40 WorldCat member libraries worldwide

It's a new era of business and consumerism-- and you play a role in defining itToday's biggest trends--the mobile web, social media, real-time-- have produced a new consumer landscape. The End of Business As Usual explores this complex information revolution, how it has changed the future of business, media, and culture, and what you can do about it
Brian Solis digital Reader by Brian Solis( )

2 editions published in 2014 in English and held by 39 WorldCat member libraries worldwide

Engage!, revised and updated : the complete guide for brands and businesses to build, cultivate, and measure success in the new web by Brian Solis( )

3 editions published between 2011 and 2013 in English and held by 10 WorldCat member libraries worldwide

The ultimate guide to branding and building your business in the era of the Social Web'revised and updated with a Foreword by Ashton Kutcher Engage! thoroughly examines the social media landscape and how to effectively use social media to succeed in business'one network and one tool at a time. It leads you through the detailed and specific steps required for conceptualizing, implementing, managing, and measuring a social media program. The result is the ability to increase visibility, build communities of loyal brand enthusiasts, and increase profits. Covering everything you need to know about social media marketing and the rise of the new social consumer, Engage! shows you how to create effective strategies based on proven examples and earn buy-in from your marketing teams. Even better, you'll learn how to measure success and ROI.-Introduces you to the psychology, behavior, and influence of the new social consumer -Shows how to define and measure the success of your social media campaigns for the short and long term -Features an inspiring Foreword by actor Ashton Kutcher, who has more than 5 million followers on Twitter -Revised paperback edition brings the book completely up to date to stay ahead of the lightning fast world of social media Today, no business can afford to ignore the social media revolution. If you're not using social media to reach out to your customers and the people who influence them, who is'
The social media manifesto : the revolutionary guide to build, manage, and measure online networks in business by Brian Solis( Book )

1 edition published in 2010 in English and held by 10 WorldCat member libraries worldwide

 
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Audience level: 0.36 (from 0.09 for Social med ... to 0.83 for Social net ...)

Putting the public back in public relations : how social media is reinventing the aging business of PR
Covers
The end of business as usual : rewire the way you work to succeed in the consumer revolutionPutting the public back in public relations : how social media is reinventing the aging business of PREngage! : the complete guide for brands and businesses to build, cultivate, and measure success in the new Web, revised And updatedSocial Networking for Promoting YOU as a BrandNow is gone : a primer on new media for executives and entrepreneursHow to Generate Effective Press Releases for Social NetworksSocial networking for promoting you as a brand Cover title. - Imprint from cover p. [3]. - Excerpted from: Putting the public back in public relations, by Brian Solis and Deirdre Breakenridge. Cf. resource description page (viewed March 11, 2010)The social media manifesto : the revolutionary guide to build, manage, and measure online networks in business
Alternative Names
Brian Solis American businessman

Брайън Солис

솔리스, 브라이언

ソリス, ブライアン

Languages
English (146)

Japanese (2)

Chinese (1)

Dutch (1)