skip to content
Close Window

Please sign in to WorldCat 

Don't have an account? You can easily create a free account.

The managers guide to distribution channels
ClosePreview this item

The managers guide to distribution channels

Author: Linda Gorchels; Chuck West; Edward J Marien
Publisher: New York, : McGraw-Hill, ©2004.
Edition/Format: Book : EnglishView all editions and formats
Rating:

Retrieving ratings and reviews data...  

 

Find a copy in the library

Retrieving... Finding libraries that hold this item...

Details

Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Linda Gorchels; Chuck West; Edward J Marien
ISBN: 0071428682 9780071428682
OCLC Number: 53814529
Description: xii, 225 p. : ill. ; 24 cm.
Contents: Understanding distribution -- Forces shaping channel strategy -- Supply chain management -- Legal issues and the reseller contract -- Clarifying requirements -- Channel design -- International channel design -- Selecting suitable channel partners -- Understanding the distributors world -- Establishing mutual performance expectations -- Improving channel effectiveness -- Monitoring performance and adjusting plans.
Responsibility: Linda Gorchels, Edward J. Marien, Chuck West.
More information:

Reviews

Retrieving WorldCat reviews...
Retrieving EMRO reviews...
Retrieving weRead reviews...
Retrieving GoodReads reviews...
Retrieving Amazon reviews...

Tags

Be the first.

Similar Items

Related Subjects:(1)

Confirm this request

You may have already requested this item. Please select Ok if you would like to proceed with this request anyway.