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Predicting market success : new ways to measure customer loyalty and engage consumers with your brand
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Predicting market success : new ways to measure customer loyalty and engage consumers with your brand

Author: Robert Passikoff
Publisher: Hoboken, N.J. : John Wiley & Sons, ©2006.
Edition/Format: Book : EnglishView all editions and formats
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Robert Passikoff
ISBN: 047004022X 9780470040225
OCLC Number: 68711968
Notes: Includes index.
Description: xiv, 242 p. : ill. ; 24 cm.
Responsibility: Robert Passikoff.
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