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The Medici effect : breakthrough insights at the intersection of ideas, concepts, and cultures
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The Medici effect : breakthrough insights at the intersection of ideas, concepts, and cultures

Author: Frans Johansson
Publisher: Boston, Mass. : Harvard Business School Press, ©2004.
Edition/Format: Book : EnglishView all editions and formats
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Frans Johansson
ISBN: 1591391865 9781591391869
OCLC Number: 54460763
Description: xiii, 207 p. ; 25 cm.
Contents: The intersection: your best chance to innovate: monkeys and mind readers -- The rise of intersections: the sounds of Shakira and the emotions of Shrek -- Break down the barriers between fields: sea urchin lollipops and Darwin's finches -- How to make the barriers fall: Heathrow Tunnel and restaurants without food -- Randomly combine concepts: card games and sky rises -- How to find the combinations: meteorite crashes and code breakers -- Ignite an explosion of ideas: submarines and tubular bells -- How to capture the explosion: MacGyver and boiling potatoes -- Execute past your failures: violence and school curricula -- How to succeed in the face of failure: Palm Pilots and counterproductive carrots -- Break out of your network: ants and truck drivers -- How to leave the network behind: penguins and meditation -- Take risks and overcome fear: airplanes and serial entrepreneurs -- How to adopt a balanced view of risk: elephants and epidemics -- Step into the intersection and create the Medici effect.
Responsibility: Frans Johansson.
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