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Mediaplanung : methodische Grundlagen und praktische Anwendungen ; mit 76 Tabellen
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Mediaplanung : methodische Grundlagen und praktische Anwendungen ; mit 76 Tabellen

Author: Fritz Unger
Publisher: Berlin ; Heidelberg ; New York ; Hongkong ; London ; Mailand ; Paris ; Tokio : Springer, 2004.
Edition/Format: Book : German : 4., aktualisierte Aufl
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Document Type: Book
All Authors / Contributors: Fritz Unger
ISBN: 3540200126 9783540200123
OCLC Number: 76621589
Notes: Literaturverz. S. 363 - 374.
Description: XI, 378 S. : ill., graph. Darst. ; 24 cm.
Responsibility: F. Unger ...

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