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  E-mail Message: I thought you might be interested in this item at http://www.worldcat.org/oclc/277599182 Title: Predictably irrational : the hidden forces that shape our decisions Author: Dan Ariely Publisher: Oxford : Harper Collins, ©2007. ISBN/ISSN: 9780007263585 0007263589 OCLC:277599182
  

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Subjects

• Decision making.
• Economics -- Psychological aspects.
• Consumer behavior.

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Predictably irrational : the hidden forces that shape our decisions

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