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[1984 CEBA awards. : Category 22] [product messages less than one minute].

Author: Moses MaloneCarl LewisBill CosbyEmanuel LewisLarry HolmesAll authors
Publisher: United States : [Various stations], 1983.
Edition/Format:   Video : Videocassette : U-matic   Visual material : English
Database:WorldCat
Summary:
Television advertisements targeting the African-American consumer that aired in 1983 and last less than one minute. Advertisers are Allstate Insurance Company, Anheuser-Busch, Bristol-Meyers Company, Burger King Corporation (featuring Emmanuel Lewis), Campbell Soup Company (featuring Emmanuel Lewis), Colgate Palmolive Company, Coca-Cola Company, Ernest & Julio Gallo, Ex-Lax Pharmaceuticals Company, Ford Motor  Read more...
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Genre/Form: Advertising
Commercials
Material Type: Videorecording
Document Type: Visual material
All Authors / Contributors: Moses Malone; Carl Lewis; Bill Cosby; Emanuel Lewis; Larry Holmes; World Institute of Black Communications.
OCLC Number: 26455195
Notes: Title devised by cataloger; based on information in 1984 CEBA Exhibit Journal.
CEBA Awards is an annual competition sponsored by World Institute of Black Communications, inc.
Description: 45 videocassettes of 45 (u-matic) : sd., col. ; 3/4 in.

Abstract:

Television advertisements targeting the African-American consumer that aired in 1983 and last less than one minute. Advertisers are Allstate Insurance Company, Anheuser-Busch, Bristol-Meyers Company, Burger King Corporation (featuring Emmanuel Lewis), Campbell Soup Company (featuring Emmanuel Lewis), Colgate Palmolive Company, Coca-Cola Company, Ernest & Julio Gallo, Ex-Lax Pharmaceuticals Company, Ford Motor Company, Greyhound Corporation, Gulf Oil Corporation, H & R Block, Hanes Hosiery, Kiwi Brands, inc. (featuring Pamela Massey), M & M Products Company, McDonald's Corporation, Maryland State Lottery Agency, Miller Brewing Company, Nike (featuring Carl Lewis and Moses Malone), Procter & Gamble Company, Pro-Line Company, Prudential Insurance Company of America, Revlon (featuring Jayne Kennedy), Roy Rogers, Quaker State Oil Refining Corporation, S.B. Thomas, Southland Corporation (featuring Tyrell Biggs), WABC-TV, Kentucky Fried Chicken (featuring Ella Fitzgerald, Larry Holmes), Lever Brothers, Poloroid Corporation, General Foods Corporation (featuring Bill Cosby and Emmanuel Lewis), Hallmark Cards, inc. and Zayre Corporation. Some of these entries did not receive awards.

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schema:description"Television advertisements targeting the African-American consumer that aired in 1983 and last less than one minute. Advertisers are Allstate Insurance Company, Anheuser-Busch, Bristol-Meyers Company, Burger King Corporation (featuring Emmanuel Lewis), Campbell Soup Company (featuring Emmanuel Lewis), Colgate Palmolive Company, Coca-Cola Company, Ernest & Julio Gallo, Ex-Lax Pharmaceuticals Company, Ford Motor Company, Greyhound Corporation, Gulf Oil Corporation, H & R Block, Hanes Hosiery, Kiwi Brands, inc. (featuring Pamela Massey), M & M Products Company, McDonald's Corporation, Maryland State Lottery Agency, Miller Brewing Company, Nike (featuring Carl Lewis and Moses Malone), Procter & Gamble Company, Pro-Line Company, Prudential Insurance Company of America, Revlon (featuring Jayne Kennedy), Roy Rogers, Quaker State Oil Refining Corporation, S.B. Thomas, Southland Corporation (featuring Tyrell Biggs), WABC-TV, Kentucky Fried Chicken (featuring Ella Fitzgerald, Larry Holmes), Lever Brothers, Poloroid Corporation, General Foods Corporation (featuring Bill Cosby and Emmanuel Lewis), Hallmark Cards, inc. and Zayre Corporation. Some of these entries did not receive awards."
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