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[1984 CEBA awards. : Category 23] [campaign product messages less than one minute]. Preview this item
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[1984 CEBA awards. : Category 23] [campaign product messages less than one minute].

Author: Julius ErvingLarry HolmesElla FitzgeraldGeoffrey HolderWorld Institute of Black Communications.All authors
Publisher: United States : [Various stations], 1983.
Edition/Format:   Video : Videocassette : U-matic   Visual material : English
Database:WorldCat
Summary:
Television campaign advertisements targeting the African-American consumer that aired in 1983 and last less than one minute. Advertisers are Maryland State Lottery Agency, Procter & Gamble Company (featuring Julius Erving), Kentucky Fried Chicken (featuring Ella Fitzgerald and Larry Holmes), Seven-Up Company (featuring Geoffrey Holder) and Gulf Oil Corporation. The latter entry did not receive an award.
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Genre/Form: Advertising
Commercials
Material Type: Videorecording
Document Type: Visual material
All Authors / Contributors: Julius Erving; Larry Holmes; Ella Fitzgerald; Geoffrey Holder; World Institute of Black Communications.; Seven-Up Company.; Kentucky Fried Chicken (Firm); CEBA Collection.; Maryland State Lottery Agency.; Gulf Oil Corporation.; Procter & Gamble Company.
OCLC Number: 26455187
Notes: Title devised by cataloger ; based on information in 1984 CEBA Exhibit.
CEBA Awards is an annual competition sponsored by World Institute of Black Communications, inc.
Description: 4 videocassettes of 4 (u-matic) : sd., col. ; 3/4 in.

Abstract:

Television campaign advertisements targeting the African-American consumer that aired in 1983 and last less than one minute. Advertisers are Maryland State Lottery Agency, Procter & Gamble Company (featuring Julius Erving), Kentucky Fried Chicken (featuring Ella Fitzgerald and Larry Holmes), Seven-Up Company (featuring Geoffrey Holder) and Gulf Oil Corporation. The latter entry did not receive an award.

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