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Les 22 lois du marketing : si vous les transgressez, c'est à vos risques et périls

Author: Al Ries; Jack Trout; Stéphane Carn
Publisher: Paris : Dunod, 1994
Edition/Format:   Print book : FrenchView all editions and formats
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Genre/Form: [manuel]
manuel
Document Type: Book
All Authors / Contributors: Al Ries; Jack Trout; Stéphane Carn
ISBN: 2100022458 9782100022458
OCLC Number: 416299922
Description: 176 p. ; 22 cm
Other Titles: Vingt-deux lois du marketing
Responsibility: Al Ries, Jack Trout ; trad. de l'américain par Stéphane Carn.
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