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The 30-second president

著者: Martin KoughanBill D MoyersRosser ReevesTony SchwartzWNET (Television station : New York, N.Y.)所有著者
出版商: Alexandria, Va : PBS Video, [1988], ©1984.
丛书: Walk through the 20th century with Bill Moyers (Television program), episode 16.; Video classics (John D. and Catherine T. MacArthur Foundation. Library Video Classics Project)
版本/格式:   VHS视频 : VHS录像带   视觉资料 : 英语查看所有的版本和格式
数据库:WorldCat
提要:
Moyers looks at the role of television advertising in presidential campaigns. He interviews Rosser Reeves and Tony Schwartz. Includes ads used by Eisenhower, Kennedy, Lyndon Johnson, Nixon and Reagan.
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类型/形式: Documentary television programs
Historical television programs
Nonfiction television programs
材料类型: 录像
文件类型: 视觉资料
所有的著者/提供者: Martin Koughan; Bill D Moyers; Rosser Reeves; Tony Schwartz; WNET (Television station : New York, N.Y.); KQED-TV (Television station : San Francisco, Calif.); Corporation for Entertainment and Learning.; PBS Video.; John D. and Catherine T. MacArthur Foundation. Library Video Classics Project.
OCLC号码: 20239332
注意: Videocassette release of the 1984 production.
Segment from the television program: A walk through the 20th century with Bill Moyers ; episode 16.
Dates vary: on cassette, c1984; publicity material, c1988.
"John D. and Catherine T. MacArthur Foundation Library Video Classics Project."
制作人员: Editor, Christopher Dalrymple.
演员: Host, Bill Moyers.
描述: 1 videocassette (60 min.) : sd., col. with b&w sequences ; 1/2 in.
详述: VHS.
丛书名: Walk through the 20th century with Bill Moyers (Television program), episode 16.; Video classics (John D. and Catherine T. MacArthur Foundation. Library Video Classics Project)
其他题名: Thirty second president
Walk through the 20th century with Bill Moyers (Television program)
责任: a presentation of, and produced in association with WNET/New York and KQED/San Francisco ; produced and directed by Martin Koughan ; writers, Bill Moyers, Martin Koughan ; created and developed by the Corporation for Entertainment and Learning, Inc. and Bill Moyers.

摘要:

Moyers looks at the role of television advertising in presidential campaigns. He interviews Rosser Reeves and Tony Schwartz. Includes ads used by Eisenhower, Kennedy, Lyndon Johnson, Nixon and Reagan.

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