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90 days to success marketing and advertising your small business

Author: Mark Hoxie
Publisher: Boston, Mass. : Course Technology, ©2011.
Series: 90 days to success
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
"Empowers small business owners with a practical plan of action to achieve successful results from their advertising and marketing efforts; provides techniques that are applicable to any business owner, regardless of industry; examines and explains all forms of advertising (e-marketing, radio, newspaper, television, magazine, and more)"--Cover.
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Hoxie, Mark.
90 days to success marketing and advertising your small business.
Boston : Course Technology, ©2011
(DLC) 2010936616
(OCoLC)646110572
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Mark Hoxie
ISBN: 9781435458291 143545829X 1435459172 9781435459175
OCLC Number: 704406419
Description: 1 online resource (xv, 208 pages).
Contents: Why advertise? --
Identifying your business --
Identifying your customers --
Advertising mediums.
Series Title: 90 days to success
Other Titles: Ninety days to success marketing and advertising your small business
Marketing and advertising your small business
Responsibility: Mark Hoxie.

Abstract:

Regardless of the industry they are in, small business owners need to attract new business. This book educates them on the various forms of advertising that are available, helps them identify which  Read more...

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Publisher Synopsis

Introduction. 1. Why Advertise? 2. Identifying and Reaching your Key Customers and Clients. 3. Overcoming your Objections. 4. Assessing your Business. 5. Advertising Mediums. 6. Marketing to your Read more...

 
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