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Active interviewing : branding, selling, and presenting yourself to win your next job

Author: Eric P Kramer
Publisher: Boston, MA : Course Technology/Cengage Learning, ©2012.
Edition/Format:   eBook : Document : EnglishView all editions and formats
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Kramer, Eric P.
Active interviewing.
Boston, MA : Course Technology, Cengage Learning, ©2012
(OCoLC)753700118
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Eric P Kramer
ISBN: 9781435459755 143545975X
OCLC Number: 759160536
Notes: Includes index.
Description: 1 online resource (xxi, 293 pages) : illustrations
Contents: The job interview is broken --
The job search as a sales process --
The interview as a sales call --
Using basic sales skills in your interviews --
The interview presentation: an overview --
Creating your personal brand --
Critical job requirements --
Link your background to the critical job requirements --
Your value-adds and significant selling proposition --
Tell stories that engage and persuade --
Personal success factors --
Your strategic action plan --
Why hiring you is a good idea --
Asking powerful questions --
Develop an interview-winning presentation --
Present with impact --
Advanced interview tips.
Responsibility: Eric P. Kramer.

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