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The ADA practical guide to internal marketing : the key to dental practice success.

Author: Council on Dental Practice (U.S.)
Publisher: Chicago, Ill. : American Dental Association, ©2011.
Series: Practical guides series (American Dental Association)
Edition/Format:   eBook : Document : EnglishView all editions and formats
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Genre/Form: Electronic books
Additional Physical Format: Print version:
ADA practical guide to internal marketing.
Chicago, Ill. : American Dental Association, ©2011
(OCoLC)754643986
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Council on Dental Practice (U.S.)
ISBN: 9781935201472 1935201476
OCLC Number: 794225631
Notes: Previous edition (2004): The power of internal marketing : the key to dental practice success.
"The American Dental Association's Department of Product Development and Sales and the Council on Dental Practice developed this publication.
Description: 1 online resource (v, 122 pages) : illustrations.
Contents: Building relationship --
Your role as a dentist in promoting your practice --
Your dental team as a marketing resource --
Building your business through word-of-mouth referrals --
Measuring patient satisfaction --
Your electronic practice newsletter --
Developing a practice website --
Understanding the basics of social media and marketing your practice.
Series Title: Practical guides series (American Dental Association)
Other Titles: Key to dental practice success

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