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Adventure Travel : Marketing Unique Experiences

著者: Canadian Broadcasting Corporation.; Films for the Humanities & Sciences (Firm); Films Media Group.
出版: New York, N.Y. : Films Media Group, [2009], ©2009.
シリーズ: Fortune Hunters 2: Turning Trends into Profits
エディション/フォーマット:   電子ビデオ : Clipart/images/graphics : Englishすべてのエディションとフォーマットを見る
データベース:WorldCat
概要:
Providing a snapshot of the experiential travel industry, this program follows the ongoing challenges facing Rocky Ehlers and his Skytrek Adventure Park. His concept and marketing strategy are judged by Brett Wilson, an avid globe-trekker and founder of Calgary's first energy corporation, and Beverley O'Neil, a founder of the Aboriginal Tourism Association of British Columbia, board member of Tourism BC, and head of  続きを読む
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詳細

ジャンル/形式: Videorecording
Educational films
Internet videos
その他のフォーマット: Originally produced:
Canadian Broadcasting Corporation, 2009
資料の種類: Clipart/images/graphics, インターネット資料, Videorecording
ドキュメントの種類: インターネットリソース, コンピューターファイル, 視覚資料
すべての著者/寄与者: Canadian Broadcasting Corporation.; Films for the Humanities & Sciences (Firm); Films Media Group.
OCLC No.: 700415563
言語注記: Closed-captioned.
注記: Encoded with permission for digital streaming by Films Media Group on Dec. 27, 2009.
Films on Demand is distributed by Films Media Group for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware.
Title from distributor's description.
読者層: 12 & up.
物理形態: 1 streaming video file (20 min.) : sound, color, digital file.
詳細: Mode of access: Internet.; System requirements: FOD playback platform.
コンテンツ: Travel Trends (1:21) --
Travel Industry Experts (0:51) --
Entrepreneurial Venture (1:13) --
Business Financial Woes (1:01) --
Park Manager Job (0:59) --
Corporate Customers (1:12) --
Business Collaboration (1:17) --
Adventure Park Dream (1:42) --
Business Critique (1:04) --
How to Market a Brand (1:00) --
Expansion of Customer Base (1:07) --
Travel Adventures (1:01) --
Cheap Travel: Drainage Tube Accommodations (1:16) --
Billion-Dollar Business (1:14) --
New Business: Tour East Holidays (1:03) --
Entrepreneurial Business: Good and Bad Times (1:21) --
Expedia: Big Business Break (0:42).
シリーズタイトル: Fortune Hunters 2: Turning Trends into Profits
その他のタイトル: Marketing Unique Experiences
Fortune hunters (Television program)
責任者: Canadian Broadcasting Corporation.

概要:

Providing a snapshot of the experiential travel industry, this program follows the ongoing challenges facing Rocky Ehlers and his Skytrek Adventure Park. His concept and marketing strategy are judged by Brett Wilson, an avid globe-trekker and founder of Calgary's first energy corporation, and Beverley O'Neil, a founder of the Aboriginal Tourism Association of British Columbia, board member of Tourism BC, and head of her own marketing and consulting firm. The "My First Million" section profiles Rita Sang, whose Tour East Holidays does almost $1 billion in yearly sales.

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