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Adventure Travel : Marketing Unique Experiences

ผู้แต่ง: Canadian Broadcasting Corporation.; Films for the Humanities & Sciences (Firm); Films Media Group.
สำนักพิมพ์: New York, N.Y. : Films Media Group, [2009], ©2009.
ชุด: Fortune Hunters 2: Turning Trends into Profits
ครั้งที่พิมพ์/รูปแบบ:   วีดีโออีเล็กทรอนิกส์ : คลิปอาร์ต / รูปจำลอง / กราฟิค : ภาษาอังกฤษดูครั้งที่พิมพ์และรูปแบบ
ฐานข้อมูล:WorldCat
สรุป:
Providing a snapshot of the experiential travel industry, this program follows the ongoing challenges facing Rocky Ehlers and his Skytrek Adventure Park. His concept and marketing strategy are judged by Brett Wilson, an avid globe-trekker and founder of Calgary's first energy corporation, and Beverley O'Neil, a founder of the Aboriginal Tourism Association of British Columbia, board member of Tourism BC, and head of  อ่านมากขึ้น…
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ประเภท/แบบฟอร์ม Videorecording
Educational films
Internet videos
รูปแบบทางกายภาพเพิ่มเติม Originally produced:
Canadian Broadcasting Corporation, 2009
ขนิดวัสดุ: คลิปอาร์ต / รูปจำลอง / กราฟิค, ทรัพยากรอินแทอร์เน็ต, การบันทึกวิดีโอ
ประเภทของเอกสาร: แหล่งข้อมูลอินเทอร์เน็ต, ไฟล์คอมพิวเตอร์, วัสดุที่มองเห็นได้
ผู้แต่งทั้งหมด : ผู้แต่งร่วม Canadian Broadcasting Corporation.; Films for the Humanities & Sciences (Firm); Films Media Group.
OCLC Number: 700415563
หมายเหตุถาษา: Closed-captioned.
หมายเหตุ: Encoded with permission for digital streaming by Films Media Group on Dec. 27, 2009.
Films on Demand is distributed by Films Media Group for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware.
Title from distributor's description.
กลุ่มเป้าหมาย: 12 & up.
คำอธิบาย: 1 streaming video file (20 min.) : sound, color, digital file.
รายละเอียด: Mode of access: Internet.; System requirements: FOD playback platform.
สารบัญ: Travel Trends (1:21) --
Travel Industry Experts (0:51) --
Entrepreneurial Venture (1:13) --
Business Financial Woes (1:01) --
Park Manager Job (0:59) --
Corporate Customers (1:12) --
Business Collaboration (1:17) --
Adventure Park Dream (1:42) --
Business Critique (1:04) --
How to Market a Brand (1:00) --
Expansion of Customer Base (1:07) --
Travel Adventures (1:01) --
Cheap Travel: Drainage Tube Accommodations (1:16) --
Billion-Dollar Business (1:14) --
New Business: Tour East Holidays (1:03) --
Entrepreneurial Business: Good and Bad Times (1:21) --
Expedia: Big Business Break (0:42).
ชื่อชุด: Fortune Hunters 2: Turning Trends into Profits
ชื่อเรื่องอื่น: Marketing Unique Experiences
Fortune hunters (Television program)
ความรับผิดชอบ: Canadian Broadcasting Corporation.

บทคัดย่อ:

Providing a snapshot of the experiential travel industry, this program follows the ongoing challenges facing Rocky Ehlers and his Skytrek Adventure Park. His concept and marketing strategy are judged by Brett Wilson, an avid globe-trekker and founder of Calgary's first energy corporation, and Beverley O'Neil, a founder of the Aboriginal Tourism Association of British Columbia, board member of Tourism BC, and head of her own marketing and consulting firm. The "My First Million" section profiles Rita Sang, whose Tour East Holidays does almost $1 billion in yearly sales.

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