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Adventure Travel : Marketing Unique Experiences

著者: Canadian Broadcasting Corporation.; Films for the Humanities & Sciences (Firm); Films Media Group.
出版商: New York, N.Y. : Films Media Group, [2009], ©2009.
丛书: Fortune Hunters 2: Turning Trends into Profits
版本/格式:   电子视频 : 剪辑艺术/影像/图形 : 英语
数据库:WorldCat
提要:
Providing a snapshot of the experiential travel industry, this program follows the ongoing challenges facing Rocky Ehlers and his Skytrek Adventure Park. His concept and marketing strategy are judged by Brett Wilson, an avid globe-trekker and founder of Calgary's first energy corporation, and Beverley O'Neil, a founder of the Aboriginal Tourism Association of British Columbia, board member of Tourism BC, and head of  再读一些...
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详细书目

类型/形式: Educational films
Internet videos
Videorecording
附加的形体格式: Originally produced:
Canadian Broadcasting Corporation, 2009
材料类型: 剪辑艺术/影像/图形, 录像, 互联网资源
文件类型: 互联网资源, 计算机文档, 视觉资料
所有的著者/提供者: Canadian Broadcasting Corporation.; Films for the Humanities & Sciences (Firm); Films Media Group.
OCLC号码: 700415563
语言注释: Closed-captioned.
注意: Encoded with permission for digital streaming by Films Media Group on Dec. 27, 2009.
Films on Demand is distributed by Films Media Group for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware.
目标对象: 12 & up.
描述: 1 streaming video file (20 min.) : sd., col., digital file.
详述: Mode of access: Internet.; System requirements: FOD playback platform.
内容: Travel Trends (1:21) --
Travel Industry Experts (0:51) --
Entrepreneurial Venture (1:13) --
Business Financial Woes (1:01) --
Park Manager Job (0:59) --
Corporate Customers (1:12) --
Business Collaboration (1:17) --
Adventure Park Dream (1:42) --
Business Critique (1:04) --
How to Market a Brand (1:00) --
Expansion of Customer Base (1:07) --
Travel Adventures (1:01) --
Cheap Travel: Drainage Tube Accommodations (1:16) --
Billion-Dollar Business (1:14) --
New Business: Tour East Holidays (1:03) --
Entrepreneurial Business: Good and Bad Times (1:21) --
Expedia: Big Business Break (0:42)
丛书名: Fortune Hunters 2: Turning Trends into Profits
其他题名: Marketing Unique Experiences
Fortune hunters (Television program)
责任: Canadian Broadcasting Corporation.

摘要:

Providing a snapshot of the experiential travel industry, this program follows the ongoing challenges facing Rocky Ehlers and his Skytrek Adventure Park. His concept and marketing strategy are judged by Brett Wilson, an avid globe-trekker and founder of Calgary's first energy corporation, and Beverley O'Neil, a founder of the Aboriginal Tourism Association of British Columbia, board member of Tourism BC, and head of her own marketing and consulting firm. The "My First Million" section profiles Rita Sang, whose Tour East Holidays does almost $1 billion in yearly sales.

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链接数据


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schema:description"Travel Trends (1:21) -- Travel Industry Experts (0:51) -- Entrepreneurial Venture (1:13) -- Business Financial Woes (1:01) -- Park Manager Job (0:59) -- Corporate Customers (1:12) -- Business Collaboration (1:17) -- Adventure Park Dream (1:42) -- Business Critique (1:04) -- How to Market a Brand (1:00) -- Expansion of Customer Base (1:07) -- Travel Adventures (1:01) -- Cheap Travel: Drainage Tube Accommodations (1:16) -- Billion-Dollar Business (1:14) -- New Business: Tour East Holidays (1:03) -- Entrepreneurial Business: Good and Bad Times (1:21) -- Expedia: Big Business Break (0:42)"@en
schema:description"Providing a snapshot of the experiential travel industry, this program follows the ongoing challenges facing Rocky Ehlers and his Skytrek Adventure Park. His concept and marketing strategy are judged by Brett Wilson, an avid globe-trekker and founder of Calgary's first energy corporation, and Beverley O'Neil, a founder of the Aboriginal Tourism Association of British Columbia, board member of Tourism BC, and head of her own marketing and consulting firm. The "My First Million" section profiles Rita Sang, whose Tour East Holidays does almost $1 billion in yearly sales."@en
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