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Advertising, commercial spaces and the urban

Author: Anne M Cronin
Publisher: Basingstoke ; New York, NY : Palgrave Macmillan, 2010.
Series: Consumption and public life.
Edition/Format:   Print book : EnglishView all editions and formats
Database:WorldCat
Summary:

Providing a detailed account of contemporary outdoor advertising and its relationship with urban space, this book examines what the outdoor advertising industry tells us about the commercial  Read more...

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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Anne M Cronin
ISBN: 9780230216808 0230216803
OCLC Number: 609541261
Description: vii, 215 pages : illustrations ; 23 cm.
Contents: Introducing commercial spaces --
The industry and the city: knowledge practices as commercial experiments --
Mobility, market research and commercial aesthetics --
The commodity rhythms of urban space --
Fabulating commercial spaces: mediation, texts, and perception --
Perceiving urban change in Detroit and Manchester: space, time and the virtual --
The commercial vernacular of advertising: public space, commercialisation and public address.
Series Title: Consumption and public life.
Responsibility: Anne M. Cronin.
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'Challenging the conventional critique of advertising as a process that saturates and commercialises space, Anne Cronin focuses on the ubiquitous hoardings, notice-boards and bus-stop panels that Read more...

 
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