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Advertising creativity : techniques for generating ideas

Author: James L Marra
Publisher: Englewood Cliffs, N.J. : Prentice Hall, ©1990.
Edition/Format:   Print book : EnglishView all editions and formats
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Additional Physical Format: Online version:
Marra, James L., 1943-
Advertising creativity.
Englewood Cliffs, N.J. : Prentice Hall, ©1990
(OCoLC)752871632
Document Type: Book
All Authors / Contributors: James L Marra
ISBN: 0130150096 9780130150097
OCLC Number: 19130668
Description: xi, 241 pages : illustrations ; 23 cm
Responsibility: James L. Marra.

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