skip to content
Advertising, the uneasy persuasion : its dubious impact on American society Preview this item
ClosePreview this item
  • Preview this Item (Questia)

Advertising, the uneasy persuasion : its dubious impact on American society

Author: Michael Schudson
Publisher: New York : Basic Books, 1986.
Edition/Format:   Book : EnglishView all editions and formats
Rating:

(not yet rated) 0 with reviews - Be the first.

 

Find a copy in the library

Retrieving... Finding libraries that hold this item...

Details

Document Type: Book
All Authors / Contributors: Michael Schudson
ISBN: 0465000797 : 9780465000791
OCLC Number: 16510801
Description: xxiv, 288 p. ; 21 cm.
Contents: The advertiser's perspective --
What advertising agencies know --
The consumer's information environment --
An anthropology of goods --
Historical roots of consumer culture --
The emergence of new consumer patterns : a case study of the cigarette --
Advertising as cpitalist realism --
An evaluation of advertising.
Responsibility: Michael Schudson.

Reviews

User-contributed reviews
Retrieving weRead reviews...
Retrieving GoodReads reviews...
Retrieving Amazon reviews...

Tags

Be the first.
Confirm this request

You may have already requested this item. Please select Ok if you would like to proceed with this request anyway.

Close Window

Please sign in to WorldCat 

Don't have an account? You can easily create a free account.