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Advertising works 11 : cases from the IPA Advertising Effectiveness Awards, Institute of Practitioners in Advertising, 2000

Author: Tim Broadbent; Institute of Practitioners in Advertising.
Publisher: Henley-on-Thames, Oxfordshire : WARC, World Advertising Research Center, 2000.
Edition/Format:   Print book : CD for computer   Computer File : EnglishView all editions and formats
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Genre/Form: Case studies
Document Type: Book, Computer File
All Authors / Contributors: Tim Broadbent; Institute of Practitioners in Advertising.
ISBN: 1841160725 9781841160726
OCLC Number: 47697476
Notes: "The shortlist the IPA Advertising Effectiveness Awards 2000"--Disc label.
Description: xxviii, 641 pages : illustrations ; 26 cm + 1 CD-ROM (4 3/4 in.)
Contents: CD-ROM titled: The shortlist of the IPA Advertising Effectiveness Awards.
Other Titles: Advertising works eleven
Responsibility: edited and introduced by Tim Broadbent.

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