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The age of the image : redefining literacy in a world of screens

Author: Stephen Apkon
Publisher: New York : Farrar, Straus and Giroux, 2013.
Edition/Format:   Book : English : 1st edView all editions and formats
Database:WorldCat
Summary:
"We live in a world awash in images. The recent technological revolutions in video recording, editing. and distribution are more akin to the development of movable type than any other such revolution in the last 500 years. And yet we are not popularly cognizant of or conversant with the grammar of visual communication, the coded messages of its style, and the practical components of its production. We are largely,  Read more...
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Document Type: Book
All Authors / Contributors: Stephen Apkon
ISBN: 9780374102432 0374102430 9780374534509 0374534500
OCLC Number: 795174270
Description: xv, 263 p. : ill. ; 22 cm.
Contents: All the world's a screen --
What is literacy? --
The brain sees pictures first --
The evolution of the audience --
The big business of images --
Grammar, rhythm, and rhyme in the age of the image --
Teaching a new generation --
The sharpening picture.
Responsibility: Stephen Apkon.

Abstract:

Drawing on the history of literacy - from scroll to codex, scribes to printing presses, SMS to social media - on the science of how various forms of storytelling work on the human brain, and on the  Read more...

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"This sumptuously detailed and profound new book should be required reading for anyone who thinks about how to effectively communicate in our new world of screens." --Jonathan Demme"[A] timely, Read more...

 
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