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The age of the platform : how Amazon, Apple, Facebook, and Google have redefined business

Verfasser/in: Phil Simon; Mitch Joel
Verlag: Las Vegas : Motion Publishing, ©2011.
Ausgabe/Format   Print book : EnglischAlle Ausgaben und Formate anzeigen
Datenbank:WorldCat
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Dokumenttyp: Buch
Alle Autoren: Phil Simon; Mitch Joel
ISBN: 9780982930250 0982930259
OCLC-Nummer: 772441515
Beschreibung: xxx, 279 pages : illustrations ; 21 cm
Inhalt: I. The rise of the platform age --
The Internet: where are we now? --
Platforms: definitions, history, and economics --
II. The gang of four: the leaders of the platform age --
A mere bookstore no more --
Beyond the computer --
The king of social --
From search to ubiquity --
III. Synthesis: understanding the power of the platform --
The DNA: platform components and characteristics --
Gimme the prize! The benefits of platforms --
Slings and arrows: the perils of platforms --
IV: Looking forward --
The candidates: today's emerging platforms --
Coda: a glimpse of what's beyond.
Verfasserangabe: Phil Simon ; foreword by Mitch Joel.

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