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All aboard for Santa Fe : railway promotion of the Southwest, 1890s to 1930s

Author: Victoria E Dye
Publisher: Albuquerque : University of New Mexico Press, ©2005.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
All Aboard for Santa Fe focuses on the Atchison, Topeka, and Santa Fe Railway Company's (AT & SF) marketing efforts to highlight Santa Fe as an ideal tourism destination. The company marketed the healthful benefits of the area's dry desert air, a strong selling point for eastern city-dwelling tuberculosis sufferers. AT & SF also joined forces with the Fred Harvey Company, owner of numerous hotels and restaurants  Read more...
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Additional Physical Format: Online version:
Dye, Victoria E., 1959-
All aboard for Santa Fe.
Albuquerque : University of New Mexico Press, ©2005
(OCoLC)652261401
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Victoria E Dye
ISBN: 0826336574 9780826336576
OCLC Number: 58919689
Description: xi, 163 pages : illustrations ; 24 cm
Contents: History of Santa Fe and the Santa Fe railway system --
How the AT & SF marketed Santa Fe into the early 1920s --
The promotion of Santa Fe by the Harvey Company and the AT & SF into the 1930s --
Promoting Santa Fe the AT & SF way, then and now --
The town down the tracks : Santa Fe's rival, Albuquerque --
The AT & SF's lingering effects on tourism in modern day Santa Fe --
Brochures by the AT & SF and the Fred Harvey Company --Santa Fe hotel listings, 1880 to 1940 --
Population, Albuquerque and Santa Fe --
Albuquerque Curio Listings --
Albuquerque hotel listings --
Tourisim statistics (Lodgers' tax reports).
Responsibility: Victoria E. Dye.
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Abstract:

How the Atchison, Topeka, and Santa Fe Railway Company contributed to the development of Southwest tourism.  Read more...

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"This history of railway promotion in the Southwest from 1890-1930s may focus on the Atchison, Topeka and Santa Fe Railway, but its marketing lessons are a must-read for anyone running a railroad Read more...

 
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Primary Entity

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