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American communication research : the remembered history

Author: Everette E Dennis; Ellen Wartella
Publisher: Mahwah, N.J. : Erlbaum, 1996.
Series: LEA's communication series.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
This book captures the essence of a never-to-be-repeated glimpse at the history of media research. It offers a unique examination of the origins, meaning, and impact of media and communication research in America, with links to European antecedents. Based on a high-level seminar series at the Freedom Forum Media Studies Center at Columbia University, the book features work by leading scholars, researchers, and media
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Genre/Form: Electronic books
History
Additional Physical Format: Print version:
American communication research
(DLC) 95040454
(OCoLC)33079213
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Everette E Dennis; Ellen Wartella
ISBN: 9781136688737 1136688730
OCLC Number: 863157420
Reproduction Notes: Electronic reproduction. [S.l.] : HathiTrust Digital Library, 2010. MiAaHDL
Description: 1 online resource (xiii, 210 pages).
Details: Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002.
Contents: European roots / Kurt Lang --
Chicago School and mass communication research / James W. Carey --
Yale communication and attitude-change program in the 1950s / William J. McGuire --
Diffusion research at Columbia / Elihu Katz --
Children and television / Hilde Himmelweit --
Press as a social institution / Theodore Peterson --
Fashioning audience ratings, from radio to cable / Hugh Malcolm Beville --
Stanton, Lazarsfeld, and Merton, pioneers in communication research / David L. Sills --
A conversation with Frank Stanton / Rena Bartos --
Master teachers / Wilbure Schramm --
Research as an instrument of power / Leo Bogart --
Addressing public policy / Douglass Cater --
Constructing a historiography for North American communication studies / Gertrude J. Robinson --
History reconsidered / Ellen Wartella.
Series Title: LEA's communication series.
Responsibility: edited by Everette E. Dennis, Ellen Wartella.
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Abstract:

Based on a seminar series at the Freedom Forum Media Studies Center at Columbia University, USA, this text examines the origins, meaning and impact of media and communication research in America,  Read more...

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