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The Americanisation of European business : the Marshall Plan and the transfer of US management models

Author: Matthias Kipping; Ove Bjarnar
Publisher: London ; New York : Routledge, 1998.
Series: Routledge international studies in business history, 5.
Edition/Format:   Book : EnglishView all editions and formats
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Document Type: Book
All Authors / Contributors: Matthias Kipping; Ove Bjarnar
ISBN: 0415171911 9780415171915
OCLC Number: 37935205
Notes: A collection of 12 papers by international authors.
Description: xv, 235 p. ; 25 cm.
Contents: The Marshall Plan and the transfer of US management models to Europe : an introductory framework / Ove Bjarnar and Matthias Kipping --
From business reform programme to production drive : transformation of US technical assistance to Western Europe / Jacqueline McGlade --
The European Productivity Agency : a faithful prophet of the American model? / Bent Boel --
'Operation Impact' : converting European employers to the American creed / Matthias Kipping --
US-owned manufacturing affiliates and the transfer of managerial techniques : the British case / John H. Dunning --
The regional dissemination of American productivity models in Norway in the 1950s and 1960s / Rolv Petter Amdam and Ove Bjarnar --
Americanisation beyond the mass production paradigm : the case of British industry / Jim Tomlinson and Nick Tiratsoo --
Americanisation and the 'Swedish model' of industrial relations : the introduction of the MTM system at Volvo in the postwar period / Henrik Glimstedt --
The limits of Americanisation and the emergence of an alternative model : the Marshall Plan in Emilia-Romagna / David W. Ellwood --
An Americanised company in Germany : the Vereinigte Glanzstoff Fabriken AG in the 1950s / Christian Kleinschmidt --
Selective adaptation of American management models : the long-term relationship of Pechiney with the United States / Ludovic Cailluet --
Learning from America : the remodelling of Italy's public-sector steel industry in the 1950s and 1960s / Ruggero Ranieri.
Series Title: Routledge international studies in business history, 5.
Other Titles: Americanization of European business
Responsibility: edited by Matthias Kipping & Ove Bjarnar.
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