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Analyzing media messages : using quantitative content analysis in research

Author: Daniel Riffe; Stephen Lacy; Frederick Fico
Publisher: Mahwah, N.J. : Lawrence Erlbaum, 2005.
Series: LEA's communication series.
Edition/Format:   eBook : Document : English : 2nd edView all editions and formats
Summary:

With a goal to make content analysis understandable, and to produce a useful guide for novice and experienced researchers, this second edition provides a comprehensive guide to conducting content  Read more...

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Genre/Form: Electronic books
Additional Physical Format: Print version:
Riffe, Daniel.
Analyzing media messages.
Mahwah, N.J. : Lawrence Erlbaum, 2005
(DLC) 2004060652
(OCoLC)56922430
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Daniel Riffe; Stephen Lacy; Frederick Fico
ISBN: 1410613429 9781410613424
OCLC Number: 70710576
Description: 1 online resource (x, 242 pages) : illustrations.
Contents: Contents: Preface. Introduction. Defining Content Analysis as a Social Science Tool. Designing a Content Analysis. Measurement. Sampling. Reliability. Validity. Data Analysis. Computers.
Series Title: LEA's communication series.
Responsibility: Daniel Riffe, Stephen Lacy, Frederick G. Fico.
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