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The art & craft of case writing

Author: William Naumes; Margaret J Naumes
Publisher: Thousand Oaks, Calif. : Sage Publications, ©1999.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
"Whether an experienced case writer or a novice, anyone conducting case research in business and the social sciences should pick up a copy of The Art and Craft of Case Writing. This book is a practical, comprehensive, multidisciplinary guide that offers an essential primer as well as plenty of valuable suggestions. The authors take readers through the entire case-writing process, including the development of  Read more...
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Additional Physical Format: Online version:
Naumes, William.
Art & craft of case writing.
Thousand Oaks, Calif. : Sage Publications, ©1999
(OCoLC)621865871
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: William Naumes; Margaret J Naumes
ISBN: 0761917241 9780761917243 076191725X 9780761917250
OCLC Number: 40953985
Description: xiii, 234 pages ; 24 cm
Contents: Message --
Details --
Style --
Cases --
What Is a Case, and Why Write One? --
Definition of a Case --
How Students Learn --
Case Types --
A Real Situation --
Facts, Not Opinion --
Research as Anthropology --
Reasons for Writing a Case --
Gap Analysis --
Serendipity --
Objectives: Key to the Case --
What Skills or Theories Do You Want to Develop? --
Marzano: The Thinking Process --
Bloom's Taxonomies --
Case Characteristics and Educational Objectives --
Educational Objectives --
Case Description --
Data Dimensions, Analytical Methods, and Value Dimensions --
Descriptive Cases and Other Story Problems --
Evaluative Cases --
Decision-Focus Cases --
Research Cases --
Practice Session --
Finding a Case Site and Gathering Data --
Identifying Potential Case Sites --
Students as Resources --
Family and Friends as Resources --
Alumni as Resources --
Published Sources --
Consulting Contacts --
The Field Research Process --
Making Contact --
Gaining Access --
Releases and Promises --
Case Disguises --
Gathering Data --
Preliminary Preparation --
The Interviewing Process --
Triangulating --
Authorization for Release --
Library Cases --
Research Cases --
Advantages and Disadvantages of Case Research --
Methodology --
Uses --
Hypothesis Development --
Hypothesis Testing --
Preparation --
Presentation Style --
Case Research to Case Teaching: The Unbroken Circle --
The Instructor's Manual (Part 1) --
The Importance of the Instructor's Manual --
Who Should Write the Case Note? --
A Quick Outline of a Typical Instructor's Manual.
Other Titles: Art and craft of case writing
Responsibility: William Naumes, Margaret J. Naumes.
More information:

Abstract:

A multidisciplinary guide to writing both teaching cases and research cases. William Naumes and Margaret J Naumes draw on their experience as case writers, and facilitators of case-writing workshops  Read more...

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