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The art of innovation : lessons in creativity from IDEO, America's leading design firm

著者: Tom Kelley; Jonathan Littman
出版: New York : Currency/Doubleday, 2001.
エディション/フォーマット:   book_printbook : English : 1st edすべてのエディションとフォーマットを見る
データベース:WorldCat
概要:
The general manager of IDEO, the design firm that created the Apple Mouse and the Palm V, reveals strategies for fostering imagination, expressing ideas, and developing hit products by bringing out the creativity in every employee.
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ジャンル/形式: Case studies
資料の種類: インターネット資料
ドキュメントの種類: 図書, インターネットリソース
すべての著者/寄与者: Tom Kelley; Jonathan Littman
ISBN: 0385499841 9780385499842
OCLC No.: 45263895
注記: Includes index.
物理形態: 307 pages : illustrations (some color) ; 25 cm
コンテンツ: Foreword / Tom Peters --
Innovation at the top --
Winging it in start-up mode --
Innovation begins With an eye --
The perfect brainstorm --
A cool company needs hot groups --
Prototyping is the shorthand of innovation --
Build your greenhouse --
Expect the unexpected --
Barrier jumping --
Creating experiences for fun and profit --
Zero to sixty --
Coloring outside the lines --
In search of the "wet nap" interface --
Live the future --
Getting in the swing.
その他のタイトル: Lessons in creativity from IDEO
責任者: Tom Kelley, with Jonathan Littman.
その他の情報:

概要:

The general manager of IDEO, the design firm that created the Apple Mouse and the Palm V, reveals strategies for fostering imagination, expressing ideas, and developing hit products by bringing out the creativity in every employee.

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