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The art of the long view : paths to strategic insight for yourself and your company

Author: Peter Schwartz
Publisher: New York : Currency Doubleday, 1996.
Edition/Format:   Print book : English : 1st Currency pbk. edView all editions and formats
Summary:
"What increasingly affects all of us, whether professional planners or individuals preparing for a better future, is not the tangibles of life - bottom-line numbers, for instance - but the intangibles: our hopes and fears, our beliefs and dreams. Only stories - scenarios - and our ability to visualize different kinds of futures adequately capture these intangibles." "In The Art of the Long View, now for the first  Read more...
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Additional Physical Format: Online version:
Schwartz, Peter, 1946-
Art of the long view.
New York : Currency Doubleday ; 1996
(OCoLC)647088906
Document Type: Book
All Authors / Contributors: Peter Schwartz
ISBN: 0385267320 9780385267328
OCLC Number: 33245368
Description: xvi, 272 pages ; 24 cm
Contents: Introduction to the paperback edition: The strategic conversation : broadening the long view --
The pathfinder's tale --
The Smith & Hawken story : the process of scenario-building --
The scenario-building animal --
Uncovering the decision --
Information-hunting and -gathering --
Creating scenario building blocks --
Anatomy of a new driving force : the global teenager --
Composing a plot --
The world in 2005 : three scenarios --
Rehearsing the future --
Epilogue : to my newborn son --
Afterword: The value of a strategic conversation --
User's guide : how to hold a strategic conversation --
Appendix: Steps to developing scenarios.
Responsibility: Peter Schwartz.

Abstract:

"What increasingly affects all of us, whether professional planners or individuals preparing for a better future, is not the tangibles of life - bottom-line numbers, for instance - but the intangibles: our hopes and fears, our beliefs and dreams. Only stories - scenarios - and our ability to visualize different kinds of futures adequately capture these intangibles." "In The Art of the Long View, now for the first time in paperback and with the addition of an all-new User's Guide, Peter Schwartz outlines the "scenaric" approach, giving you the tools for developing a strategic vision within your business." "Schwartz describes the new techniques, originally developed within Royal/Dutch Shell, based on many of his firsthand scenario exercises with the world's leading institutions and companies, including the White House, EPA, BellSouth, PG & E, and the International Stock Exchange."--Jacket.

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