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The ask : how to ask anyone for any amount for any purpose

Author: Laura Fredricks
Publisher: San Francisco, CA : Jossey-Bass, ©2006.
Edition/Format:   Print book : English : 1st edView all editions and formats
Summary:
"The Ask is a complete resource for teaching anyone - experienced in fundraising or not - how to ask individuals, in person, for a contribution to a local nonprofit, a special event, or a community project, as well as for an enhanced annual gift, a major or planned gift, or a challenging capital campaign gift." "Written by fundraising expert Laura Fredricks, The Ask shows what it takes to prepare yourself and others  Read more...
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Laura Fredricks
ISBN: 0787978566 9780787978563
OCLC Number: 62381204
Description: xxvi, 252 pages ; 24 cm
Contents: Hesitating to ask for money --
Judging the prospect's readiness for the ask --
Selecting the right person or team to do the ask --
Preparing for the ask --
Asking for special event or community project gifts and increased annual gifts --
Asking for major gifts --
Asking for planned gifts --
Asking for complex and challenging capital campaign gifts --
Addressing the prospect's response to the ask --
Following through with each ask.
Responsibility: Laura Fredricks ; foreword by Susan Earl Hosbach, Jon M. Wagner, Andrea McManus.
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Abstract:

A resource for teaching those - experienced in fundraising or not - how to ask individuals, in person, for a contribution to for a local nonprofit or a special event or community project, a major or  Read more...

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