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Authenticity : What Consumers Really Want.

Author: James H Gilmore; B Joseph Pine II
Publisher: Boston : Harvard Business Review Press, 2015.
Edition/Format:   eBook : Document : EnglishView all editions and formats
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Gilmore, James H.
Authenticity : What Consumers Really Want.
Boston : Harvard Business Review Press, ©2015
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: James H Gilmore; B Joseph Pine II
ISBN: 9781633690578 1633690571
OCLC Number: 1015882254
Description: 1 online resource (316 pages)

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