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The averaged American : surveys, citizens, and the making of a mass public

Author: Sarah Elizabeth Igo
Publisher: Cambridge, Mass. : Harvard University Press, 2007.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Publication:HUP eBook Package Backlist 2000-2013 HUP eBook Package Backlist 2000-2014
Summary:
From the Publisher: Americans today "know" that a majority of the population supports the death penalty, that half of all marriages end in divorce, and that four out of five prefer a particular brand of toothpaste. Through statistics like these, we feel that we understand our fellow citizens. But remarkably, such data-now woven into our social fabric-became common currency only in the last century. Sarah Igo tells  Read more...
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Genre/Form: Electronic books
History
Additional Physical Format: Print version:
Igo, Sarah Elizabeth, 1969-
Averaged American.
Cambridge, Mass. : Harvard University Press, 2007
(DLC) 2006043659
(OCoLC)70054328
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Sarah Elizabeth Igo
ISBN: 9780674038943 0674038940 9783110442205 9783110459517
OCLC Number: 441342160
Language Note: In English.
Description: 1 online resource (398 pages) : illustrations, map
Contents: List of illustrations --
Introduction: America in aggregate --
1: Canvassing a "typical" community --
2: Middletown becomes everytown --
3: Polling the average populace --
4: Majority talks back --
5: Surveying normal selves --
6: Private lives of the public --
Epilogue: Statistical citizens --
Notes --
Acknowledgments --
Index.
Responsibility: Sarah E. Igo.
More information:

Abstract:

Demonstrates the power of scientific surveys in shaping Americans' sense of themselves as individuals, members of communities, and citizens of a nation. Tracing how ordinary people argued about and  Read more...

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Few scholars of twentieth century America have been able to navigate the complexities associated with simultaneous change in multiple institutions--media, social science, the marketing industry, and Read more...

 
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