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Battles to bridges : U.S. strategic communication and public diplomacy after 9/11

Author: R S Zaharna
Publisher: Basingstoke [England] ; New York : Palgrave Macmillan, 2010.
Series: Studies in diplomacy and international relations
Edition/Format:   Book : EnglishView all editions and formats
Database:WorldCat
Summary:
"This book tackles the pressing need to expand the vision of strategic US public diplomacy. It explores the interplay of power politics, culture, identity, and communication and explains how the underlying communication and political dynamics have redefined what 'strategic communication' means in today's international arena"--Provided by publisher.
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Additional Physical Format: Online version:
Zaharna, R. S., 1956-
Battles to bridges.
Basingstoke [England] ; New York : Palgrave Macmillan, 2010
(OCoLC)746005891
Document Type: Book
All Authors / Contributors: R S Zaharna
ISBN: 9780230202160 0230202160
OCLC Number: 237885583
Description: xi, 233 p. : ill. ; 23 cm.
Contents: America's Communication Problem --
Battle for Hearts and Minds --
Search for Answers --
Changing Dynamics and Strategic Vision --
Soft Power Differential --
Communication, Culture & Identity in Public Diplomacy --
Strategy & Tactics: Conceptual Frameworks --
Grand Strategy: From Battles to Bridges --
America's Communication Problem --
Battle for Hearts and Minds --
Search for Answers --
Changing Dynamics and Strategic Vision --
Soft Power Differential --
Communication, Culture & Identity in Public Diplomacy --
Strategy & Tactics: Conceptual Frameworks --
Grand Strategy: From Battles to Bridges.
Series Title: Studies in diplomacy and international relations
Responsibility: R.S. Zaharna.

Abstract:

This book tackles the pressing need to expand the vision of strategic US public diplomacy. It explores the interplay of power politics, culture, identity, and communication and explains how the  Read more...

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'R.S. Zaharna has written an important and timely intervention in debates about US strategic communications and offers new insight into the processes of American public diplomacy following the 9/11 Read more...

 
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