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Beyond the idea : how to execute innovation in any organization

Author: Vijay Govindarajan; Chris Trimble
Publisher: New York : St. Martin's Press, 2013.
Edition/Format:   Print book : English : First editionView all editions and formats
Database:WorldCat
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Document Type: Book
All Authors / Contributors: Vijay Govindarajan; Chris Trimble
ISBN: 9781250040176 1250040175
OCLC Number: 827256543
Notes: Includes index.
Description: xiv, 178 pages : illustrations ; 22 cm
Contents: Part I: Three models for making innovation happen. The other side of innovation --
Model S is for small initiatives --
Model R delivers repeatable innovation --
Model C is for all other innovations --
Part II: Model C: build the team. Build the team: an overview --
Divide the labor --
Assemble the dedicated team --
Manage the partnership --
Part III: Model C: create the plan. Create the plan: an overview --
Create a structure for disciplined experimentation --
Break down the hypothesis --
Seek the truth --
Conclusion: key lessons learned.
Other Titles: How to execute innovation in any organization
Responsibility: Vijay Govindarajan and Chris Trimble.

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