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| Author: | Bernd Schmitt |
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| Publisher: | Boston, Mass. : Harvard Business School Press ; London : McGraw-Hill [distributor], 2007. |
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Summary: |
Shows how to bring bold thinking into your business by sourcing big ideas and executing them creatively. This book helps overcome institutionalized 'small think' - the inertia, the narrow-mindedness, Read more... |
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