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Biodesign : the process of innovating medical technologies

Author: Stefanos A Zenios; Josh Makower; Paul G Yock
Publisher: Cambridge ; New York : Cambridge University Press, 2010.
Series: Cambridge texts in biomedical engineering.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Database:WorldCat
Summary:
Recognize market opportunities, master the design process, and develop business acumen with this 'how-to' guide to medical technology innovation. A three-step, proven approach to the biodesign innovation process - identify, invent, implement - provides a practical formula for innovation.
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Biodesign.
Cambridge ; New York : Cambridge University Press, 2010
(DLC) 2009517088
(OCoLC)422753457
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Stefanos A Zenios; Josh Makower; Paul G Yock
ISBN: 9781139081849 1139081845 9781139077286 1139077287 9781139066969 113906696X 9780511757853 0511757859
OCLC Number: 728112849
Description: 1 online resource (xxxv, 742 p.) : ill.
Contents: Machine generated contents note: pt. I Identify --
Sect. 1 Needs Finding --
1. Strategic focus --
2. Observation and problem identification --
3. Need statement development --
Sect. 2 Needs Screening --
4. Disease state fundamentals --
5. Treatment options --
6. Stakeholder analysis --
7. Market analysis --
8. Needs filtering --
pt. II Invent --
Sect. 3 Concept Generation --
9. Ideation and brainstorming --
10. oncept screening --
Sect. 4 Concept Selection --
11. Intellectual property basics --
12. Regulatory basics --
13. Reimbursement basics --
14. Business models --
15. Prototyping --
16. Final concept selection --
pt. III Implement --
Sect. 5 Development Strategy and Planning --
17. IP strategy --
18. R & D strategy --
19. Clinical strategy --
20. Regulatory strategy --
21. Quality and process management --
22. Reimbursement strategy --
23. Marketing and stakeholder strategy --
24. Sales and distribution strategy --
25. Competitive advantage and business strategy --
Sect. 6 Integration --
26. Operating plan and financial model --
27. Business plan development --
28. Funding sources --
29. Licensing and alternate pathways.
Series Title: Cambridge texts in biomedical engineering.
Responsibility: senior editors, Stefanos Zenios, Josh Makower, Paul Yock ; associate editors, Todd J. Brinton, Uday N. Kumar ; principal writer, Lyn Denend ; specialty editor, Thomas M. Krummel ; web editor, Christine Kurihara.

Abstract:

Recognize market opportunities, master the design process, and develop business acumen with this step-by-step 'how-to' guide for medical technology innovation.  Read more...

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Publisher Synopsis

'Everything you ever wanted to know about medical device entrepreneurship and more. Paul, Josh and Stefanos have led an A class team of experienced device company builders to produce a reference Read more...

 
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