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Bitter brew : the rise and fall of Anheuser-Busch and America's kings of beer

Author: William Knoedelseder
Publisher: New York : HarperBusiness, ©2012.
Edition/Format:   Print book : Biography : English : 1st edView all editions and formats
The creators of Budweiser and Michelob beers, the Anheuser-Busch company is one of the wealthiest, most colorful, and enduring family dynasties in the history of American commerce. In Bitter Brew, journalist William Knoedelseder tells the often scandalous saga of the rise and fall of the dysfunctional Busch family -- a tale of prosperity, profligacy, hubris, and the dark consequences of success that spans three  Read more...
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Genre/Form: Biographies
Named Person: Busch family.; Busch family.
Material Type: Biography
Document Type: Book
All Authors / Contributors: William Knoedelseder
ISBN: 9780062009265 0062009265
OCLC Number: 802293666
Description: xi, 396 pages, 8 unnumbered pages of plates : illustrations, genealogical table ; 24 cm
Contents: Busch family tree --
Prologue: "August is not feeling well" --
"Beer is back!" --
The alpha Busch --
"Being second isn't worth shit" --
"The man who saved the Cardinals" --
The magical beer kingdom --
The Prussian lieutenant --
The old man and the kid --
Gussie's last stand --
Choosing sides --
Camelot's end --
"We are at war" --
Rebirthing Bud --
"Tell me I'm a horse's ass" --
Warning sign --
"Do you know who I am?" --
"I probably feel worse about this than you do" --
"Hey, pal, you got a quarter?" --
Here comes the son --
"Way, way, way beyond Tiger Woods" --
"A bad apple at the top" --
The last watch --
"They didn't just drop out of the sky" --
Epilogue: An American dream.
Responsibility: William Knoedelseder.


Stretching across three centuries, from the start of the Civil War through two World Wars and Prohibition to today, Bitter Brew tells the astonishing story of how five generations of men-fathers,  Read more...
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Publisher Synopsis

"Bitter Brew deftly chronicles the contentious succession of kings in a uniquely American dynasty. You'll never crack open a six again without thinking of this book." -- John Sayles, Director of Read more...

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