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Bitter brew : the rise and fall of Anheuser-Busch and America's kings of beer

Author: William Knoedelseder
Publisher: New York : HarperBusiness, ©2012.
Edition/Format:   Book : English : 1st edView all editions and formats
Database:WorldCat
Summary:
An engrossing, often scandalous saga of one of the wealthiest, longest-lasting, and most colorful family dynasties in the history of American commerce; a cautionary tale about prosperity, profligacy, hubris, and the blessings and dark consequences of success.
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Details

Named Person: Busch family.
Document Type: Book
All Authors / Contributors: William Knoedelseder
ISBN: 9780062009265 0062009265
OCLC Number: 802293666
Description: xi, 396 p., [8] p. of plates : ill., ports., geneal. table ; 24 cm.
Contents: "August is not feeling well" --
"Beer is back!" --
The alpha Busch --
"Being second isn't worth shit" --
"The man who saved the Cardinals" --
The magical beer kingdom --
The Prussian lieutenant --
The old man and the kid --
Gussie's last stand --
Choosing sides --
Camelot's end --
"We are at war" --
Rebirthing Bud --
"Tell me I'm a horse's ass" --
Warning sign --
"Do you know who I am?" --
"I probably feel worse about this than you do" --
"Hey, pal, you got a quarter?" --
Here comes the son --
"Way, way, way beyond Tiger Woods" --
"A bad apple at the top" --
The last watch --
"They didn't just drop out of the sky" --
Epilogue : An American dream.
Responsibility: William Knoedelseder.

Abstract:

An engrossing, often scandalous saga of one of the wealthiest, longest-lasting, and most colorful family dynasties in the history of American commerce; a cautionary tale about prosperity, profligacy, hubris, and the blessings and dark consequences of success.

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