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Blind Spot.

Author: Steve Diller; Nathan Sheff; Sean Tauber
Publisher: [Place of publication not identified] : Rosenfeld Media (O'Reilly) : Rosenfeld Media, 2016.
Edition/Format:   eBook : Document : English
Summary:
Distracted by traditional metrics and mounting access to data, leaders are blinded to what it actually takes to create greater value for their businesses: meaningful, long-term relationships with their customers. In Blind Spot, you'll learn how exceptional organizations{u2014}from Disney to Instagram{u2014}innovate and sustain valuable, productive customer relationships. Blind Spot's lessons deliver a groundbreaking  Read more...
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Genre/Form: Electronic books
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Steve Diller; Nathan Sheff; Sean Tauber
ISBN: 1492018538 9781492018360 1492018368 9781492018537
OCLC Number: 964360121
Description: 1 online resource.
Contents: Blind Spot; Contents at a Glance; Contents and Executive Summary; Foreword; Chapter 1. A World of Hidden Value; Chapter 2. Defining a Business Relationship; Chapter 3. Visualizing Relationships; Chapter 4. Finding Opportunities in Relationships; Chapter 5. Becoming by Doing; Chapter 6. Distancing and Team Structure; Chapter 7. Discovering; Chapter 8. Deciding; Chapter 9. Declaring; Chapter 10. Designing; Chapter 11. Delivering; Chapter 12. A World of Premium Value; Index; Acknowledgments; About the Authors

Abstract:

Distracted by traditional metrics and mounting access to data, leaders are blinded to what it actually takes to create greater value for their businesses: meaningful, long-term relationships with their customers. In Blind Spot, you'll learn how exceptional organizations{u2014}from Disney to Instagram{u2014}innovate and sustain valuable, productive customer relationships. Blind Spot's lessons deliver a groundbreaking perspective shift and win-win approach for your customers, your business{u2014}and even your shareholders.

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