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Border radio : quacks, yodelers, pitchmen, psychics, and other amazing broadcasters of the American airwaves
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Border radio : quacks, yodelers, pitchmen, psychics, and other amazing broadcasters of the American airwaves

Author: Gene Fowler; Bill Crawford
Publisher: Austin : University of Texas Press, ©2002.
Edition/Format:   Book : State or province government publication : English : Rev. edView all editions and formats
Summary:
Traces the history of the border radio from the 1930s to the 1960s and describes how broadcasters pioneered direct sales advertising, used the radio as a political tool, popularized country music and rock, and introduced the electronic church.
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Additional Physical Format: Online version:
Fowler, Gene, 1950-
Border radio.
Austin : University of Texas Press, c2002
(OCoLC)653022987
Material Type: Government publication, State or province government publication, Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Gene Fowler; Bill Crawford
ISBN: 0292725388 9780292725386 0292725353 9780292725355
OCLC Number: 47176968
Description: viii, 360 p. : ill. ; 24 cm.
Contents: Introduction: turn your radio on --
Del Rio's Dr. Brinkley: the big daddy of border radio --
Purple shadow on the Rio Grande: Norman Baker in Nuevo Laredo --
Border blaster at black rock --
Crazy --
Please pass the tamales, pappy 6 --
"Radio waves pay no attention to lines on a map" --
"Coast to coast, border to border . . . your good neighbor along the way" --
Howlin' on a quarter million watts --
Blasting from Baja --
Radio station S-A-V-E-D --
That outlaw X --
Selected Bibliography --
Index --
"Border radio" song lyrics from Nevada Slim.
Responsibility: Gene Fowler & Bill Crawford ; foreword by Wolfman Jack.
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Abstract:

This book traces the eventful history of border radio showing how border broadcasters pioneered direct sales advertising, helped prove the power of electronic media as a political tool, aided in  Read more...

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From reviews of the first edition: "The magic of [a] wildly colorful chapter in broadcast history lives on in this entertainingly informative look at the forces and the people who contributed to Read more...

 
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