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| Additional Physical Format: | Online version: Bacon, Lauren. Boss of you. Berkeley, Calif. : Seal Press ; Distributed by Publishers Group West, c2008 (OCoLC)609230551 |
|---|---|
| Material Type: | Internet resource |
| Document Type: | Book, Internet Resource |
| All Authors / Contributors: |
Lauren Bacon; Emira Mears |
| ISBN: | 9781580052368 1580052363 |
| OCLC Number: | 173659517 |
| Description: | 297 p. ; 21 cm. |
| Contents: | Define your vision -- Have a plan -- Financial scenarios -- Setting up shop -- Addressing your audience -- Developing marketing materials -- Advertising and promotions -- Public relations -- Networking -- You are your best employee -- Hiring help -- Customer service -- Financial reality check -- Expanding -- Celebrate your achievements -- Conclusion: what's next? |
| Other Titles: | Everything a woman needs to know to start, run, and maintain her own business |
| Responsibility: | by Lauren Bacon & Emira Mears. |
| More information: |
Abstract:
A comprehensive guide to starting, running, and maintain a business; with advice on networking, marketing strategies, customer service, and finances.
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