aller au contenu
Brand Bible : the complete guide to building, designing, and sustaining brands Aperçu de cet ouvrage
FermerAperçu de cet ouvrage
Vérifiant…

Brand Bible : the complete guide to building, designing, and sustaining brands

Auteur : Debbie Millman; Rodrigo Corral Design (Firm)
Éditeur : Beverly, Mass. : Rockport Publishers, ©2012.
Édition/format :   book_printbook : AnglaisVoir toutes les éditions et tous les formats
Base de données :WorldCat
Résumé :
Brand Bible is a comprehensive resource on brand design fundamentals. It looks at the influences of modern design going back through time, delivering a short anatomical overview and examines brand treatments and movements in design. You'll learn the steps necessary to develop a successful brand system from defining the brand attributes and assessing the competition, to working with materials and vendors, and all the  Lire la suite...
Évaluation :

(pas encore évalué) 0 avec des critiques - Soyez le premier.

Sujets
Plus comme ceci

 

Trouver un exemplaire dans la bibliothèque

&AllPage.SpinnerRetrieving; Recherche de bibliothèques qui possèdent cet ouvrage...

Détails

Type d’ouvrage : Ressource Internet
Format : Livre, Ressource Internet
Tous les auteurs / collaborateurs : Debbie Millman; Rodrigo Corral Design (Firm)
ISBN : 9781592537266 159253726X
Numéro OCLC : 701015247
Description : 312 pages : color illustrations ; 25 cm
Contenu : Building brands --
Sustaining brands --
Designing brands.
Autres titres : Complete guide to building, designing, and sustaining brands
Responsabilité : edited by Debbie Millman ; Rodrigo Corral Design.
Plus d’informations :

Résumé :

Brand Bible is a comprehensive resource on brand design fundamentals. It looks at the influences of modern design going back through time, delivering a short anatomical overview and examines brand treatments and movements in design. You'll learn the steps necessary to develop a successful brand system from defining the brand attributes and assessing the competition, to working with materials and vendors, and all the steps in between. The author, who is the president of the design group at Sterling Brands, has overseen the design/redesign of major brands including Pepsi, Burger King, Tropicana, Kleenex, and many more.

Critiques

Critiques d’utilisateurs
Récupération des critiques de GoodReads...
Récuperation des critiques DOGObooks…

Tags

Tous les tags des utilisateurs (2)

Voir les tags les plus utilisés sous forme de : liste de tags | nuage de tags

Ouvrages semblables

Sujets associés :(2)

Listes d’utilisateurs dans lesquelles cet ouvrage apparaît (3)

Confirmez cette demande

Vous avez peut-être déjà demandé cet ouvrage. Veuillez sélectionner OK si vous voulez poursuivre avec cette demande quand même.

Données liées


Primary Entity

<http://www.worldcat.org/oclc/701015247> # Brand Bible : the complete guide to building, designing, and sustaining brands
    a schema:CreativeWork, schema:Book ;
    library:oclcnum "701015247" ;
    library:placeOfPublication <http://experiment.worldcat.org/entity/work/data/1070251846#Place/beverly_mass> ; # Beverly, Mass.
    library:placeOfPublication <http://id.loc.gov/vocabulary/countries/mau> ;
    schema:about <http://id.worldcat.org/fast/837883> ; # Brand name products
    schema:about <http://id.worldcat.org/fast/1743755> ; # Branding (Marketing)
    schema:about <http://dewey.info/class/658.827/e23/> ;
    schema:alternateName "Complete guide to building, designing, and sustaining brands" ;
    schema:bookFormat bgn:PrintBook ;
    schema:contributor <http://viaf.org/viaf/266688607> ; # Rodrigo Corral Design (Firm)
    schema:copyrightYear "2012" ;
    schema:creator <http://viaf.org/viaf/4383554> ; # Debbie Millman
    schema:datePublished "2012" ;
    schema:description "Building brands -- Sustaining brands -- Designing brands."@en ;
    schema:description "Brand Bible is a comprehensive resource on brand design fundamentals. It looks at the influences of modern design going back through time, delivering a short anatomical overview and examines brand treatments and movements in design. You'll learn the steps necessary to develop a successful brand system from defining the brand attributes and assessing the competition, to working with materials and vendors, and all the steps in between. The author, who is the president of the design group at Sterling Brands, has overseen the design/redesign of major brands including Pepsi, Burger King, Tropicana, Kleenex, and many more."@en ;
    schema:exampleOfWork <http://worldcat.org/entity/work/id/1070251846> ;
    schema:inLanguage "en" ;
    schema:name "Brand Bible : the complete guide to building, designing, and sustaining brands"@en ;
    schema:productID "701015247" ;
    schema:publication <http://www.worldcat.org/title/-/oclc/701015247#PublicationEvent/beverly_mass_rockport_publishers_2012> ;
    schema:publisher <http://experiment.worldcat.org/entity/work/data/1070251846#Agent/rockport_publishers> ; # Rockport Publishers
    schema:url <http://catdir.loc.gov/catdir/enhancements/fy1205/2011040806-t.html> ;
    schema:url <http://catdir.loc.gov/catdir/enhancements/fy1205/2011040806-s.html> ;
    schema:workExample <http://worldcat.org/isbn/9781592537266> ;
    wdrs:describedby <http://www.worldcat.org/title/-/oclc/701015247> ;
    .


Related Entities

<http://experiment.worldcat.org/entity/work/data/1070251846#Agent/rockport_publishers> # Rockport Publishers
    a bgn:Agent ;
    schema:name "Rockport Publishers" ;
    .

<http://experiment.worldcat.org/entity/work/data/1070251846#Place/beverly_mass> # Beverly, Mass.
    a schema:Place ;
    schema:name "Beverly, Mass." ;
    .

<http://id.worldcat.org/fast/1743755> # Branding (Marketing)
    a schema:Intangible ;
    schema:name "Branding (Marketing)"@en ;
    .

<http://id.worldcat.org/fast/837883> # Brand name products
    a schema:Intangible ;
    schema:name "Brand name products"@en ;
    .

<http://viaf.org/viaf/266688607> # Rodrigo Corral Design (Firm)
    a schema:Organization ;
    schema:name "Rodrigo Corral Design (Firm)" ;
    .

<http://viaf.org/viaf/4383554> # Debbie Millman
    a schema:Person ;
    schema:familyName "Millman" ;
    schema:givenName "Debbie" ;
    schema:name "Debbie Millman" ;
    .

<http://worldcat.org/isbn/9781592537266>
    a schema:ProductModel ;
    schema:isbn "159253726X" ;
    schema:isbn "9781592537266" ;
    .

<http://www.worldcat.org/title/-/oclc/701015247>
    a genont:InformationResource, genont:ContentTypeGenericResource ;
    schema:about <http://www.worldcat.org/oclc/701015247> ; # Brand Bible : the complete guide to building, designing, and sustaining brands
    schema:dateModified "2015-02-24" ;
    void:inDataset <http://purl.oclc.org/dataset/WorldCat> ;
    .


Content-negotiable representations

Fermer la fenêtre

Veuillez vous identifier dans WorldCat 

Vous n’avez pas de compte? Vous pouvez facilement créer un compte gratuit.