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Broadcasting birth control : mass media and family planning

Author: Manon Parry
Publisher: New Brunswick ; London : Rutgers University Press, 2013.
Series: Critical issues in health and medicine
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
"Traditionally, the history of the birth control movement has been told through the accounts of the leaders, organizations, and legislation that shaped the campaign. Recently, historians have begun examining the cultural work of printed media, including newspapers, magazines, and even novels in fostering support for the cause. Broadcasting Birth Control builds on this new scholarship to explore the films and radio  Read more...
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Genre/Form: [Études de cas]
Case studies
Document Type: Book
All Authors / Contributors: Manon Parry
ISBN: 9780813561516 0813561515
OCLC Number: 893854557
Description: 1 vol. (XII-192 p.) : ill. ; 24 cm.
Contents: Battling silence and censorship --
The medium shapes the message --
Most of the world's people need Planned Parenthood --
Soap opera as soap box : family planning and the telenovela --
Twenty-first-century sex
Series Title: Critical issues in health and medicine
Responsibility: Manon Parry.

Abstract:

"Traditionally, the history of the birth control movement has been told through the accounts of the leaders, organizations, and legislation that shaped the campaign. Recently, historians have begun examining the cultural work of printed media, including newspapers, magazines, and even novels in fostering support for the cause. Broadcasting Birth Control builds on this new scholarship to explore the films and radio and television broadcasts developed by twentieth-century birth control advocates to promote family planning at home in the United States, and in the expanding international arena of population control. Mass media, Manon Parry contends, was critical to the birth control movement's attempts to build support and later to publicize the idea of fertility control and the availability of contraceptive services in the United States and around the world. Though these public efforts in advertising and education were undertaken initially by leading advocates, including Margaret Sanger, increasingly a growing class of public communications experts took on the role, mimicking the efforts of commercial advertisers to promote health and contraception in short plays, cartoons, films, and soap operas. In this way, they made a private subject--fertility control--appropriate for public discussion." -- Publisher's description.

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"By showing how the popular media helped win over a skeptical public, Parry deepens our understanding of the history of birth control . . . a subtle and persuasive reinterpretation."

 
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