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Business economics : the application of economic theory

Author: Paul R Ferguson; Glenys J Ferguson; R Rothschild
Publisher: Basingstoke : Macmillan, 1993.
Series: Macmillan texts in economics.
Edition/Format:   Print book : EnglishView all editions and formats
Database:WorldCat
Summary:

Provides coverage of the topics taught in economics and business studies degrees and MBA programmes. Recent theoretical developments in areas such as transaction costs, game theory and competitive  Read more...

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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Paul R Ferguson; Glenys J Ferguson; R Rothschild
ISBN: 0333542460 9780333542460 0333542479 9780333542477
OCLC Number: 30158160
Description: xvi, 414 pages : illustrations ; 26 cm.
Contents: Introduction - Firms and Markets - The Organisation of the Firm - Operations and Costs - The Costs of Support Activities - Cost Identification - Financial Control - Investment - Demand - Competition and Monopoly - Oligopoly - Corporate Strategy - Government and the Firm - Competition Policy - The Natural Environment - Case Study: The Airline Industry - Appendices: Ethical Considerations - Regression - Empirical Cost Functions - Investment Appraisal and the Preferences of Shareholders - The Cost of Capital
Series Title: Macmillan texts in economics.
Responsibility: Paul R. Ferguson, Glenys J. Ferguson and R. Rothschild.

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