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The business environment : themes and issues

Author: Paul Wetherly; Dorron Otter
Publisher: Oxford ; New York : Oxford University Press, 2008.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
This textbook presents key themes and issues that underpin the business environment. The PESTLE framework is used to introduce the core political, economic, socio-cultural, technological, legal, and environmental business contexts. This is followed by topical 'issues' chapters, covering contemporary areas in the business environment.
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Paul Wetherly; Dorron Otter
ISBN: 9780199203055 0199203059
OCLC Number: 743395005
Notes: Includes index.
Description: xxx, 495 pages : illustrations (some color) ; 27 cm
Contents: Introduction. 1. Business and its environments --
pt. 1. Environments. 2. The economic environment ; 3. The technological environment ; 4. The political and legal environment ; 5. The socio-cultural environment --
pt. 2. Issues. 6. Keeping the economy stable ; 7. Can the marketplace be ethical? ; 8. Achieving a better work-life balance ; 9. An ever-closer union of EU member states? ; 10. Business and the changing public sector ; 11. Business in the political arena ; 12. The globalization of business ; 13. Balancing business freedom and the authority of the law ; 14. Entrepreneurship and enterprise ; 15. Business and sustainable development --
Conclusion. 16. Themes and issues : looking ahead.
Responsibility: edited by Paul Wetherly and Dorron Otter.
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Abstract:

This introductory textbook presents the key themes and issues that underpin the business environment. The PESTLE framework is used to introduce core political, economic, socio-cultural,  Read more...

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This is an excellent book that provides students with the right framework to study the business environment. It is written in a light engaging style and covers well all the necessary areas. An Read more...

 
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