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Business intelligence : data mining and optimization for decision making

Author: Carlo Vercellis
Publisher: Chichester, U.K. : Wiley, 2009.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
'Business Intelligence' provides coverage of topics currently dispersed throughout data mining and business books, bringing them together for the first time to provide readers with an introductory and practical guide to the mathematical models and analysis methodologies vital to business intelligence.
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Carlo Vercellis
ISBN: 9780470511381 0470511389 9780470511398 0470511397
OCLC Number: 263497906
Description: xviii, 417 pages : illustrations, maps ; 24 cm
Contents: I. Components of the decision-making process --
1. Business intelligence --
2. Decision support systems --
3. Data warehousing --
II. Mathematical models and methods --
4. Mathematical models for decision making --
5. Data mining --
6. Data preparation --
7. Data exploration --
8. Regression --
9. Time series --
10. Classification --
11. Association rules --
12. Clustering --
III. Business intelligence applications --
13. Marketing models --
14. Logistic and production models --
15. Data envelopment analysis --
Appendix A. Software tools --
Appendix B. Dataset repositories.
Responsibility: Carlo Vercellis.

Abstract:

This book provides coverage of topics currently dispersed throughout data mining and business books, bringing them together for the first time to provide readers with an introductory and practical  Read more...

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