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Business modeling : a practical guide to realizing business value

Author: David M Bridgeland; Ron Zahavi
Publisher: Amsterdam [u.a.] Morgan Kaufmann/Elsevier San Francisco, Calif. Morgan Kaufmann 2009
Series: The MK/OMG press
Edition/Format:   Computer file : EnglishView all editions and formats
Summary:
As business modeling becomes mainstream, every year more and more companies and government agencies are creating models of their businesses. But creating good business models is not a simple endeavor. Business modeling requires new skills. Written by two business modeling experts, this book shows you how to make your business modeling efforts successful. It provides in-depth coverage of each of the four distinct  Read more...
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Details

Material Type: Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: David M Bridgeland; Ron Zahavi
ISBN: 0123741513 9780123741516 9780123741516
OCLC Number: 837622962
Description: Online-Ressource (XVII, 387 S.)
Contents: Why business modeling? --
Modeling fundamentals --
Business motivation models --
Business organization models --
Business process models --
Business rule models --
Creating a good model --
Model-based workshops --
Running a workshop --
Business model analysis --
Business simulation --
Executing a business model.
Series Title: The MK/OMG press
Responsibility: David M. Bridgeland; Ron Zahavi

Abstract:

As business modeling becomes mainstream, every year more and more companies and government agencies are creating models of their businesses. But creating good business models is not a simple endeavor. Business modeling requires new skills. Written by two business modeling experts, this book shows you how to make your business modeling efforts successful. It provides in-depth coverage of each of the four distinct business modeling disciplines, helping you master them all and understand how to effectively combine them. It also details best practices for working with subject matter experts. And it shows how to develop models, and then analyze, simulate, and deploy them. This is essential, authoritative information that will put you miles ahead of everyone who continues to approach business modeling haphazardly. Provides in-depth coverage of the four business modeling disciplines: process modeling, motivation modeling, organization modeling, and rules modeling. Offers guidance on how to work effectively with subject matter experts and how to run business modeling workshops. Details today's best practices for building effective business models, and describes common mistakes that should be avoided. Describes standards for each business modeling discipline. Explains how to analyze, simulate, and deploy business models. Includes examples both from the authors' work with clients and from a single running example that spans the book

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