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Business-oriented research and planning
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Business-oriented research and planning

Autore: Mark A Crook; OCLC. Office of Research.
Edizione/Formato:   Articolo : Document   Computer File : English
Pubblicazione:Annual review of OCLC research (Online) 1995
Banca dati:WorldCat
Sommario:
The Office of Research has expanded the scope of its efforts to include not only library, information, and computer science-related topics, but also business-oriented research. The author reports on the objectives of the completed and active projects in this area. Distinct from research related to the core processes of OCLC's customer base (library and information science research) and OCLC's core competencies (the  Per saperne di più…
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Dettagli

Tipo materiale: Document, Risorsa internet
Tipo documento: Article, Computer File, Internet Resource
Tutti gli autori / Collaboratori: Mark A Crook; OCLC. Office of Research.
Numero OCLC: 54367827
Note: Title from title screen (viewed Jan. 6, 2004).
Dettagli: Mode of access: Internet.
Altri titoli: Business research and planning
Responsabilità: Mark A. Crook.

Abstract:

The Office of Research has expanded the scope of its efforts to include not only library, information, and computer science-related topics, but also business-oriented research. The author reports on the objectives of the completed and active projects in this area. Distinct from research related to the core processes of OCLC's customer base (library and information science research) and OCLC's core competencies (the application of technology to the business processes of the customer base, to wit, computer science), business-oriented research investigates topics aligned with basic business activities such as marketing, finance, and providing customer services. This article describes the active and completed projects in the following categories: management trends, market-related information gathering, business planning, and business process assessment.

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